Finecast

Finecast is a leading addressable TV company which enables advertisers to personalise TV ads across on-demand, linear and live streaming TV environments. Finecast gives advertisers the ability to deliver relevant ads to audiences watching TV content across multiple broadcasters, connected devices, set top boxes, over-the-top providers and game consoles – all through a single point of access. Finecast optimises delivery across the entire addressable TV marketplace. With access to hundreds of different targeting segments, from socio-economic to life stage, purchase and financial data, advertisers can reach viewers whenever and wherever they are watching. Finecast is part of GroupM Nexus, the world’s leading global performance organization, that unites GroupM’s performance talent and technologies.