Invoca PreSense: A Game Changer for Customer Experience on Genesys AppFoundry
May 2, 2025, 6:44 pm

Location: United States, California, Menlo Park
Employees: 1001-5000
Founded date: 2010
Total raised: $40M

Location: United States, California, Daly City
Employees: 5001-10000
Founded date: 1990
Total raised: $580M

Location: United States, California, San Bruno
Employees: 10001+
Founded date: 2005
Total raised: $101.45M

Location: United States, California, Santa Monica
Employees: 5001-10000
Founded date: 2016
Total raised: $300K
In the bustling world of customer service, every interaction counts. Invoca, a leader in revenue execution platforms, has launched its PreSense solution on the Genesys AppFoundry. This move is like adding a turbocharger to a race car. It promises to enhance customer and employee experiences significantly.
Invoca PreSense is designed to streamline the journey for customers who engage with digital advertising campaigns. Think of it as a bridge connecting the digital world to the voice of the customer. When consumers click on ads across platforms like Google, YouTube, Facebook, Instagram, and TikTok, they often have questions. Invoca PreSense ensures that when they call, they are met with knowledgeable agents who can address their needs swiftly.
The integration with Genesys Cloud is a powerful combination. It allows organizations to manage every interaction seamlessly. With a full suite of omnichannel options, built-in employee experience tools, and AI capabilities, Genesys Cloud transforms how businesses engage with customers. It’s like having a conductor leading an orchestra, ensuring every note is in harmony.
Real-time intent data is the heartbeat of Invoca PreSense. It captures insights from a caller’s digital behavior—what they clicked, what they viewed, and what they left in their shopping cart. This data is crucial. It helps route callers to the right agent, armed with the knowledge needed to convert inquiries into sales. It’s a game of chess, where every move is calculated for maximum impact.
Consider the case of DIRECTV. They have harnessed Invoca PreSense to enhance their customer interactions. When a DIRECTV agent answers a call, they already know the caller’s journey. They understand which campaign drew the customer in, what products are in their cart, and what features they are interested in. This level of insight leads to more efficient conversations and improved outcomes. In fact, DIRECTV has reported a staggering 110% increase in sales call conversion rates since implementing this solution. It’s like flipping a switch that illuminates the path to success.
The importance of customer experience cannot be overstated. Each call is a moment of truth. It’s where businesses either win or lose a customer. Invoca PreSense recognizes this reality. It aligns contact centers with digital marketing teams, creating a cohesive strategy that spans from ad click to call to conversion. This orchestration is essential for driving revenue growth.
Moreover, Invoca’s solution goes beyond just routing calls. It includes AI-powered quality management. This feature scores agent performance on every call, correlating behaviors to outcomes. It identifies coaching opportunities, ensuring that agents are always improving. It’s like having a coach on the sidelines, ready to provide feedback and strategies for better performance.
The synergy between Invoca PreSense and Genesys Cloud is a testament to the future of customer service. As businesses strive to differentiate themselves, the ability to provide personalized, informed interactions becomes paramount. This integration empowers organizations to connect with the right customer at the right time, enhancing both customer satisfaction and employee engagement.
In a world where consumers are bombarded with choices, standing out is crucial. Invoca PreSense offers a solution that not only meets customer expectations but exceeds them. It’s about creating memorable experiences that resonate. When customers feel understood and valued, they are more likely to return.
The launch of Invoca PreSense on the Genesys AppFoundry is a significant step forward. It represents a shift in how businesses approach customer interactions. By leveraging real-time data and AI, companies can transform their contact centers into revenue-generating powerhouses.
As we look to the future, the role of technology in customer service will only grow. Solutions like Invoca PreSense are paving the way for a new era of engagement. They remind us that at the heart of every call is a person with needs and expectations. Meeting those needs is not just good business; it’s essential.
In conclusion, Invoca PreSense is more than just a tool; it’s a catalyst for change. It empowers organizations to create seamless, informed interactions that drive results. As businesses continue to navigate the complexities of customer engagement, solutions like this will be vital. The future of customer service is here, and it’s brighter than ever.
Invoca PreSense is designed to streamline the journey for customers who engage with digital advertising campaigns. Think of it as a bridge connecting the digital world to the voice of the customer. When consumers click on ads across platforms like Google, YouTube, Facebook, Instagram, and TikTok, they often have questions. Invoca PreSense ensures that when they call, they are met with knowledgeable agents who can address their needs swiftly.
The integration with Genesys Cloud is a powerful combination. It allows organizations to manage every interaction seamlessly. With a full suite of omnichannel options, built-in employee experience tools, and AI capabilities, Genesys Cloud transforms how businesses engage with customers. It’s like having a conductor leading an orchestra, ensuring every note is in harmony.
Real-time intent data is the heartbeat of Invoca PreSense. It captures insights from a caller’s digital behavior—what they clicked, what they viewed, and what they left in their shopping cart. This data is crucial. It helps route callers to the right agent, armed with the knowledge needed to convert inquiries into sales. It’s a game of chess, where every move is calculated for maximum impact.
Consider the case of DIRECTV. They have harnessed Invoca PreSense to enhance their customer interactions. When a DIRECTV agent answers a call, they already know the caller’s journey. They understand which campaign drew the customer in, what products are in their cart, and what features they are interested in. This level of insight leads to more efficient conversations and improved outcomes. In fact, DIRECTV has reported a staggering 110% increase in sales call conversion rates since implementing this solution. It’s like flipping a switch that illuminates the path to success.
The importance of customer experience cannot be overstated. Each call is a moment of truth. It’s where businesses either win or lose a customer. Invoca PreSense recognizes this reality. It aligns contact centers with digital marketing teams, creating a cohesive strategy that spans from ad click to call to conversion. This orchestration is essential for driving revenue growth.
Moreover, Invoca’s solution goes beyond just routing calls. It includes AI-powered quality management. This feature scores agent performance on every call, correlating behaviors to outcomes. It identifies coaching opportunities, ensuring that agents are always improving. It’s like having a coach on the sidelines, ready to provide feedback and strategies for better performance.
The synergy between Invoca PreSense and Genesys Cloud is a testament to the future of customer service. As businesses strive to differentiate themselves, the ability to provide personalized, informed interactions becomes paramount. This integration empowers organizations to connect with the right customer at the right time, enhancing both customer satisfaction and employee engagement.
In a world where consumers are bombarded with choices, standing out is crucial. Invoca PreSense offers a solution that not only meets customer expectations but exceeds them. It’s about creating memorable experiences that resonate. When customers feel understood and valued, they are more likely to return.
The launch of Invoca PreSense on the Genesys AppFoundry is a significant step forward. It represents a shift in how businesses approach customer interactions. By leveraging real-time data and AI, companies can transform their contact centers into revenue-generating powerhouses.
As we look to the future, the role of technology in customer service will only grow. Solutions like Invoca PreSense are paving the way for a new era of engagement. They remind us that at the heart of every call is a person with needs and expectations. Meeting those needs is not just good business; it’s essential.
In conclusion, Invoca PreSense is more than just a tool; it’s a catalyst for change. It empowers organizations to create seamless, informed interactions that drive results. As businesses continue to navigate the complexities of customer engagement, solutions like this will be vital. The future of customer service is here, and it’s brighter than ever.