8×8: A Rising Star in Customer Experience Innovation
February 6, 2025, 5:40 am
Location: United States, California, Campbell
Employees: 1001-5000
Founded date: 1987
Total raised: $121.9M
In the bustling world of technology, few companies shine as brightly as 8×8, Inc. This innovative firm is not just another player in the crowded field of customer experience (CX) solutions. It’s a beacon, guiding businesses toward better communication and collaboration. With a recent surge in recognition and innovation, 8×8 is redefining how organizations engage with customers and employees alike.
Michelle Paitich, Global Vice President of Channel Sales at 8×8, recently earned a spot on the prestigious 2025 CRN® Channel Chiefs list. This accolade is not merely a feather in her cap; it’s a testament to her leadership and vision. Paitich is a maestro, orchestrating a symphony of partnerships that drive growth and enhance customer experiences. Under her guidance, 8×8 has cultivated a robust ecosystem of over 2,000 partners. This network is not just about numbers; it’s about creating a thriving community that fosters mutual success.
The CRN® Channel Chiefs list is a spotlight on the leaders who shape the IT landscape. These executives are the architects of strategy, building bridges between vendors and solution providers. Paitich’s recognition underscores her commitment to collaboration and adaptability. She doesn’t just meet sales targets; she exceeds them, turning challenges into opportunities. Her approach is like a skilled gardener, nurturing relationships that blossom into fruitful partnerships.
But the accolades don’t stop there. 8×8 is also making waves with its latest platform innovations. The company recently unveiled enhancements to its Platform for CX, designed to elevate both customer and employee experiences. These updates are not just incremental improvements; they are transformative. They empower organizations to engage with customers across multiple channels, ensuring seamless interactions at every touchpoint.
One standout feature is the expanded 8×8 Secure Pay capabilities. In today’s digital age, security is paramount. Customers demand safe and efficient payment options. With 8×8 Secure Pay, organizations can offer a smooth payment experience, whether through an agent or an automated system. This flexibility is crucial. It allows businesses to cater to customer preferences, whether they want to speak with someone or handle transactions independently.
The integration of AI into the 8×8 platform is another game-changer. The 8×8 Intelligent Customer Assistant is a prime example. This AI-powered tool streamlines customer interactions, allowing for quick and secure payments without the need for human intervention. Imagine a world where customers can complete transactions at any hour, without waiting in line. This is not just convenience; it’s a revolution in customer service.
Moreover, the Voice Intelligent Directory enhances the customer experience further. Callers can simply speak their requests, and the AI swiftly connects them to the right resources. This feature is like having a personal concierge, ensuring that customers receive the assistance they need without delay. In a world where time is money, this efficiency is invaluable.
8×8 also understands the importance of knowledge sharing. The Knowledge Base Shortcuts and Inserts feature allows contact center agents to access relevant information quickly. This capability is akin to having a well-stocked toolbox at one’s fingertips. Agents can provide accurate responses in real-time, enhancing customer satisfaction and reducing frustration.
For supervisors, the enhanced Interaction Retrieval Widget is a powerful ally. It enables quick access to all contact center interactions, from voice calls to digital messages. This comprehensive oversight allows for proactive monitoring and swift resolution of issues. In the fast-paced world of customer service, having the right tools can make all the difference.
The innovations don’t end there. 8×8 has introduced Mobile Device Management (MDM) support tailored for retail environments. This feature simplifies access to shared devices, enhancing security and efficiency. In a retail setting, where staff often juggle multiple responsibilities, this streamlined approach is a breath of fresh air.
The company’s commitment to innovation is evident in its approach to communication. The Connect Multi-channel Sender allows organizations to launch text-to-speech messaging campaigns, adding a new dimension to customer engagement. This feature is like a megaphone, amplifying messages and ensuring they reach the intended audience.
As 8×8 continues to evolve, it remains focused on empowering businesses. The company’s mission is clear: to redefine how organizations connect, collaborate, and deliver exceptional experiences. With each innovation, 8×8 is not just keeping pace with the digital landscape; it’s setting the standard.
In conclusion, 8×8 is more than a technology provider; it’s a catalyst for change. With leaders like Michelle Paitich at the helm, the company is poised for continued success. Its innovative platform and commitment to customer experience are paving the way for a brighter future. As businesses navigate the complexities of modern communication, 8×8 stands ready to guide them through the storm, ensuring they emerge stronger and more connected than ever.
Michelle Paitich, Global Vice President of Channel Sales at 8×8, recently earned a spot on the prestigious 2025 CRN® Channel Chiefs list. This accolade is not merely a feather in her cap; it’s a testament to her leadership and vision. Paitich is a maestro, orchestrating a symphony of partnerships that drive growth and enhance customer experiences. Under her guidance, 8×8 has cultivated a robust ecosystem of over 2,000 partners. This network is not just about numbers; it’s about creating a thriving community that fosters mutual success.
The CRN® Channel Chiefs list is a spotlight on the leaders who shape the IT landscape. These executives are the architects of strategy, building bridges between vendors and solution providers. Paitich’s recognition underscores her commitment to collaboration and adaptability. She doesn’t just meet sales targets; she exceeds them, turning challenges into opportunities. Her approach is like a skilled gardener, nurturing relationships that blossom into fruitful partnerships.
But the accolades don’t stop there. 8×8 is also making waves with its latest platform innovations. The company recently unveiled enhancements to its Platform for CX, designed to elevate both customer and employee experiences. These updates are not just incremental improvements; they are transformative. They empower organizations to engage with customers across multiple channels, ensuring seamless interactions at every touchpoint.
One standout feature is the expanded 8×8 Secure Pay capabilities. In today’s digital age, security is paramount. Customers demand safe and efficient payment options. With 8×8 Secure Pay, organizations can offer a smooth payment experience, whether through an agent or an automated system. This flexibility is crucial. It allows businesses to cater to customer preferences, whether they want to speak with someone or handle transactions independently.
The integration of AI into the 8×8 platform is another game-changer. The 8×8 Intelligent Customer Assistant is a prime example. This AI-powered tool streamlines customer interactions, allowing for quick and secure payments without the need for human intervention. Imagine a world where customers can complete transactions at any hour, without waiting in line. This is not just convenience; it’s a revolution in customer service.
Moreover, the Voice Intelligent Directory enhances the customer experience further. Callers can simply speak their requests, and the AI swiftly connects them to the right resources. This feature is like having a personal concierge, ensuring that customers receive the assistance they need without delay. In a world where time is money, this efficiency is invaluable.
8×8 also understands the importance of knowledge sharing. The Knowledge Base Shortcuts and Inserts feature allows contact center agents to access relevant information quickly. This capability is akin to having a well-stocked toolbox at one’s fingertips. Agents can provide accurate responses in real-time, enhancing customer satisfaction and reducing frustration.
For supervisors, the enhanced Interaction Retrieval Widget is a powerful ally. It enables quick access to all contact center interactions, from voice calls to digital messages. This comprehensive oversight allows for proactive monitoring and swift resolution of issues. In the fast-paced world of customer service, having the right tools can make all the difference.
The innovations don’t end there. 8×8 has introduced Mobile Device Management (MDM) support tailored for retail environments. This feature simplifies access to shared devices, enhancing security and efficiency. In a retail setting, where staff often juggle multiple responsibilities, this streamlined approach is a breath of fresh air.
The company’s commitment to innovation is evident in its approach to communication. The Connect Multi-channel Sender allows organizations to launch text-to-speech messaging campaigns, adding a new dimension to customer engagement. This feature is like a megaphone, amplifying messages and ensuring they reach the intended audience.
As 8×8 continues to evolve, it remains focused on empowering businesses. The company’s mission is clear: to redefine how organizations connect, collaborate, and deliver exceptional experiences. With each innovation, 8×8 is not just keeping pace with the digital landscape; it’s setting the standard.
In conclusion, 8×8 is more than a technology provider; it’s a catalyst for change. With leaders like Michelle Paitich at the helm, the company is poised for continued success. Its innovative platform and commitment to customer experience are paving the way for a brighter future. As businesses navigate the complexities of modern communication, 8×8 stands ready to guide them through the storm, ensuring they emerge stronger and more connected than ever.