Overview
Investment Type
Venture Capital
Investment Stage
Pre-Seed; Seed; Series A
Portfolio 29
| Date | Name | Website | Total Raised | Location |
| Sign up to see | Sign up to see | Sign up to see | Sign up to see | Sign up to see |
| Audience Town | audiencetown.com | $8.2M | United States | |
| Arlene | arlene.io | United States, New York | ||
| LiftLab | liftlab.com | United States, California, Oakland | ||
| Thunder | makethunder.com | $6M | United States, California, San Francisco | |
| Improvado | improvado.io | $33M | Russia, Komi Republic, городское поселение Усогорск | |
| Hudson MX | hudsonmx.com | $63.5M | United States, New York | |
| RedCircle | getredcircle.com | |||
| Octane11 | octane11.com | United States, New York | ||
| TVision | tvisioninsights.com | $59.1M | United States, New York |
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News 10
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Nike Buys Analytics Firm Celect. Are Retailers The Next Mar Tech Acquirers? | Nike continues to build out its digital platforms. On Wednesday, the athletic apparel giant revealed it had purchased the analytics startup Celect for an undisclosed price. . Celect marks Nike’s second analytics acquisition, following it... | |
| Baltimore adtech startup that thwarts ‘bad ads’ raises $2.5 million | A Baltimore-based adtech startup has raised a $2.5 million funding round, a few months after bringing on its first CEO. This seed round for Clean Creative, which is now rebranding as Clean.io, was led by Canadian firm Real Ventures. Grit C... | |
| MathCapital-Backed Tech Startup Octane11 Eyes Programmatic B2B | The B2B marketing platform Octane11, the first company incubated by MathCapital, a venture fund backed by MediaMath CEO Joe Zawadzki and ad tech vet Eric Franchi, launched on Thursday. Dan Rosenberg, Octane11 founder and CEO, developed str... | |
| Investors from Comcast Ventures, Lightspeed, and others name hot media companies they think will blow up this year | It’s been bleak for digital media. Headlines blare about fire sales of companies like Mic and Gawker, layoffs at companies like HuffPost and Vice, and consolidation rumors. The anticipated digital advertising boom hasn’t materialized, as mo... | |
| Sinclair leads $10.3M investment in rideshare advertising startup Octopus | , a startup bringing an interactive TV and ad experience into Uber and Lyft rides, has raised a $10.3 million funding round led by Sinclair Digital Group. Backseat TVs mixing show snippets and commercials have become a common part of the t... | |
| LiftLab Announces Funding | Read more at | |
| ‘It’s a contrarian take’: A prominent ad-tech veteran is pumping money into advertising and marketing companies — even as the industry faces doom and gloom | The ad-tech bubble may seem to be bursting for some, but not for ad-tech veterans Eric Franchi and Joe Zawadzki. A number of prominent ad-tech companies like Sizmek, and OpenX that scaled on the rise of display and mobile advertising are ... | |
| A Baltimore startup is looking to help publishers make sure video ads run on time | When a video ad doesn’t run as intended, the person who is watching sees a blank screen. But for the publisher, it means lost revenue. As an advertising technology executive, saw the scope of how the problems impacted publishers, whether ... | |
| Digital advertiser Audience Town gets powered by seed money, new staff | The company’s programmatic advertising services receive boost from MathCapital and two new executives for development of user-interfaces and APIs. Read more at |
Mentions in press and media 11
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Aug 27, 2020 | Facebook isn’t happy about Apple’s upcoming ad tracking restrictions | Apple’s upcoming operating system iOS 14 (currently in public beta) could have a big impact on publishers who work with Facebook’s ad network — at least, according to Facebook. The company published a couple of blog posts yesterday outlinin... |
| Aug 27, 2020 | Narrative Raises $8.5 Million Series A | Launches Data Streaming category to replace “broken” data broker industry model; unveils e-commerce offering Narrative, the software company radically simplifying the acquisition and distribution of data, today announced its $8.5 million Se... |
| Aug 27, 2020 | Narrative Raises $8.5 Million Series A | Launches Data Streaming category to replace “broken” data broker industry model; unveils e-commerce offering Narrative, the software company radically simplifying the acquisition and distribution of data, today announced its $8.5 million Se... |
| Jul 15, 2020 | Zeotap Raises $42M Series C | Customer intelligence platform (CIP) Zeotap announced today an oversubscribed $42 million Series C round following 431% growth in revenue run rate in the previous accounting year. The new funding reflects Zeotap’s achievements in building a... |
| Jun 25, 2020 | 5 VCs agree: COVID-19 reshaped adtech and martech | We last surveyed VCs about their advertising and marketing investment strategies back in January — which is to say, in a completely different world, before the coronavirus pandemic began to wreak havoc on the global economy. While there don... |
| Jan 22, 2020 | Where top VCs are investing in adtech and martech | Lately, the venture community’s relationship with advertising tech has been a rocky one. Advertising is no longer the venture oasis it was in the past, with the flow of VC dollars in the space dropping dramatically in recent years. Accordin... |
| Nov 8, 2019 | How the ride-hailing industry is fueling a new breed of startup | Amid concerns about low wages in the ride-hailing industry, a number of venture capital (VC)-backed startups have emerged to help drivers boost their earnings by selling goods, displaying advertising, and even crunching big data to optimize... |
| Nov 8, 2019 | How the ride-hailing industry is fueling a new breed of startup | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! Amid concerns about low wages in the ride-hailing... |
| Nov 8, 2019 | How the ride-hailing industry is fueling a new breed of startup | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more. Amid concerns about low wages in the ride-hailing industry, a number of venture capital (VC)-backed startups have emerged to help drive... |
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FAQ about MathCapital
How many startups has MathCapital invested in?
MathCapital has 29 portfolio companies on Parsers VC, among them Audience Town, Arlene and LiftLab.
What is the latest news about MathCapital?
Parsers VC has 10 news items about MathCapital, among them “Nike Buys Analytics Firm Celect. Are Retailers The Next Mar Tech Acquirers?” and “Baltimore adtech startup that thwarts ‘bad ads’ raises $2.5 million”.
What has the press written about MathCapital?
Parsers VC has collected 11 articles mentioning MathCapital, among them “Facebook isn’t happy about Apple’s upcoming ad tracking restrictions” (Aug 27, 2020) and “Narrative Raises $8.5 Million Series A” (Aug 27, 2020).
Is MathCapital still active?
Yes, MathCapital is active; its latest activity on Parsers VC dates from Feb 10, 2021.