SFCycle

SFC was created by designer/cyclist Tom Pham. Tom's style is casual, classic and comfortable geared with a little street flavor. As Tom describes it. "You remember your first time on a bike like you remember your first kiss...uncomfortable, awkward, uplifting and usually ends in a wreck. However that feeling will forever be burned into our concious mind and will follow us till we leave this earth."

In creating SFC Tom wanted to offer comfortable casual cycling clothing made of high quality materials with graphics that align back to the cyclist lifestyle. "I don't like to wear spandex just to ride around town or to feel like I'm a cyclist. I want to wear a T-shirt and still represent my lifestyle" He tries to create graphics that emotional connect with himself and the wearer. I.E. the "RAGE" tee was created after almost getting ran over by a cab driver who made an illegal right turn. The "Bear Hug" tee was created after he forgot to take his bike in one night and the next morning it was stripped down to the frame!

Cycling especially in the city helps you to know your city better. You are not enclosed in a vehicle. You are breathing the city air, hearing the sounds the city makes feeling the vibration the city sends out to it's inhabitants. You can go fast or slow you can cover more ground than walking and you get less fatigued.

Being in the fashion industry for over 10 years Tom is a believer that when you look good, you feel great! SFC's goal is to assist it's wearer to look and feel great and simultaneously represent a healthy lifestyle.