Consumer goods producers are affected by a loss of control on their products when it comes to distribution and sale. No direct interaction is allowed with the final customer precluding acquaintance and communication with customers. Moreover grey areas in the distribution process and counterfeit attempts are a growing threat for companies concerned about reputation and quality. Checking on where products are sold and consumed is becoming crucial.
Our software solution enables customers to interact with any Viveat NFC labeled product using a smartphone. We provide instant authentication of the products, storytelling, gaming, commercial opportunities and information. The companies which choose Viveat are able to control live interactions between products and customers. We trace the distribution of the products and profile customers to allow customer intelligence and direct marketing.
Location: United States, Texas, Milano
Investors 1
| Date | Name | Website |
| - | XRC Labs | xrclabs.co... |