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Visual Revenue, an Outbrain company, provides media organizations with tools that enhance the hand of online editors and improve performance. The Visual Revenue Editorial Support Platform delivers real-time recommendations, social media success measurements, predictive analytics, and tools such as Instant Headline Testing for more than 250 global online publishers, including Comcast, The Atlantic, the Dallas Morning News, NBC Universal, Cox Media Group, Le Monde, The Independent, and News International. The company was founded by former IndexTools (now Yahoo! Web Analytics) COO Dennis R. Mortensen and was acquired by Outbrain, Inc. in March 2013. It is headquartered in New York.
Overview
Location
United States, New York
Employees
11-50
Total raised
$2.21M
Founded date
2010
Funding Rounds 2
| Date | Series | Amount | Investors |
| Sign up to see | Sign up to see | Sign up to see | Sign up to see |
| Jul 28, 2011 | Funding round | $512K |
Mentions in press and media 14
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Mar 13, 2013 | Startup News: Disrupting Burner Phones and Brunch With Jake Lodwick and Bre Pettis | Have we got the phone number for you, Mr. Woods! (Photo: Wikimedia) Here’s A Tip. Are you travelling outside the U.S. soon? Are you afraid of getting publicly humiliated by an Austrian waiter because you rounded his tip up to the nearest 5 ... |
| Mar 7, 2013 | Outbrain acquires Visual Revenue, combining content discovery with editorial analysis | In a surprisingly fitting union, New York City-based Outbrain, purveyor of most of those link recommendations you see underneath blog posts, has acquired Visual Revenue, a company that offers tools for editors to analyze the performance of ... |
| Mar 7, 2013 | Outbrain acquires Visual Revenue, combining content discovery with editorial analysis | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! In a surprisingly fitting union, New York City-ba... |
| Feb 18, 2013 | Audience & algorithms: To win, media properties must have a soul | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! This sponsored post is produced by Dennis Mortens... |
| Feb 18, 2013 | Audience & algorithms: To win, media properties must have a soul | This sponsored post is produced by Dennis Mortensen, CEO & Founder of Visual Revenue, Inc. There’s been much debate lately about many of the changing ways of the online publishing business. I like heated debate because it keeps us on ou... |
| Dec 18, 2012 | The true meaning of data | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! This sponsored post is produced by Dennis R. Mort... |
| Dec 18, 2012 | The true meaning of data | This sponsored post is produced by Dennis R. Mortensen, Founder & CEO of Visual Revenue, Inc. A simple reality came to light for me this week after completing a blog post of ours on a very specific topic for our customers: “Minimizing R... |
| Nov 6, 2012 | Forget the electoral college: What if each click was a vote? | You’ve likely gone and voted and are now watching the results as they unfold. But what if it wasn’t the issues and polls that informed your vote, but rather the headlines floating around the Internet? What if a click was a vote? Visual Reve... |
| Jan 27, 2012 | Visual Revenue Raises $1.7M in Funding | Visual Revenue Inc., a New York-based provider of predictive analytics for online publishers, has raised $1.7m in funding. The round was led by IA Ventures and Softbank, with participation from existing shareholders. The company intends to ... |
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FAQ about Visual RevenueClosed
When was Visual RevenueClosed founded?
Visual RevenueClosed was founded in 2010.
How much funding has Visual RevenueClosed raised?
Visual RevenueClosed has raised $2.21M in total across 2 funding rounds.
What funding rounds has Visual RevenueClosed raised?
Parsers VC lists 2 funding rounds of Visual RevenueClosed, among them a funding round of $512K on Jul 28, 2011.
What has the press written about Visual RevenueClosed?
Parsers VC has collected 14 articles mentioning Visual RevenueClosed, among them “Startup News: Disrupting Burner Phones and Brunch With Jake Lodwick and Bre Pettis” (Mar 13, 2013) and “Outbrain acquires Visual Revenue, combining content discovery with editorial analysis” (Mar 7, 2013).
Is Visual RevenueClosed still active?
Yes, Visual RevenueClosed is active; its latest activity on Parsers VC dates from Mar 19, 2013.