Nielsen Visual IQ produces the world’s most powerful marketing effectiveness measurement solutions. We combine Nielsen’s unmatched data access and scale in marketing mix modeling with Visual IQ’s daily multi-touch attribution capabilities to offer holistic measurement solutions, so brand and agency marketers have access to the right performance insights, at exactly the right time to support any marketing decision. From strategic investments across all channels to tactical optimizations while campaigns are still in-flight, our solutions deliver the actionable, audience-driven intelligence marketing teams need to maximize efficiency and effectiveness across their entire marketing portfolio.
Nielsen Visual IQ can be reached at VIQ.info@nielsen.com or by visiting www.visualiq.com.
Total raised: $15M
Founded date: 2006
Investors 1
| Date | Name | Website |
| - | Escalate C... | escalateca... |
Funding Rounds 2
| Date | Series | Amount | Investors | Deal News |
| 25.06.2012 | Series B | $12M | - | finsmes.co... |
| 20.08.2010 | - | $3M | - | finsmes.co... |
Mentions in press and media 9
| Date | Title | Description | Category | Author | Source |
| 27.09.2017 | Nielsen to... | Share Share on Facebook Share ... | - | Jeff Baute... | xconomy.co... |
| 29.10.2016 | M&A ro... | AT&T bought Time Warner; G... | - | Steven Loe... | vator.tv/n... |
| 14.08.2014 | With $1.1M... | Two executives from marketing ... | ad attribu... | Anthony Ha | techcrunch... |
| 25.06.2012 | Visual IQ ... | Visual IQ, a Needham, MA-based... | funding U... | - | finsmes.co... |
| 25.06.2012 | Visual IQ ... | Share Share on Facebook Share ... | - | Erin Kutz | xconomy.co... |
| 27.03.2012 | Ad Tech St... | Share Share on Facebook Share ... | - | Erin Kutz | xconomy.co... |
| 23.08.2010 | Visual IQ ... | Visual IQ, a Needham, MA-based... | funding U... | - | finsmes.co... |
| 23.08.2010 | Visual IQ ... | On-demand data-mining service ... | - | - | venturebea... |
| 20.08.2010 | Visual IQ ... | Share Share on Facebook Share ... | - | Erin Kutz | xconomy.co... |