Founded in 2017 by Krishna Kaliannan, Catalina Snacks, Inc. is using breakthrough science and food technology to make food healthier while continuing to focus on exciting taste and texture profiles. Catalina's mission is to make healthier foods that are more accessible and convenient for various lifestyles while simultaneously delivering fantastic taste.
Overview
Investors 2
| Date | Name | Website |
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| Blue Collective | bluecollective.com |
Mentions in press and media 9
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| Sep 12, 2024 | Catalina Crunch® Welcomes Sarah Van Houten as New Chief Financial Officer to Drive Financial Strategy and Support Continued Growth | With Extensive Experience in Consumer-Packaged Goods, Van Houten Joins Catalina Crunch to Strengthen Leadership and Accelerate the Brand's Momentum INDIANAPOLIS, Sept. 12, 2024 /PRNewswire/ -- Catalina Crunch, a leading innovator in better-... |
| May 1, 2024 | Catalina Crunch® Welcomes Sam Martin as Chief Revenue and Marketing Officer and Five Other New Leadership Hires | Martin Brings Two Decades of CPG Experience to Catalina Crunch as new CRMO INDIANAPOLIS, May 1, 2024 /PRNewswire/ -- Catalina Crunch®, the pioneering brand in innovative and delicious low-carb cereals and snacks, is thrilled to announce the... |
| Dec 13, 2023 | How to manage limited-time offer products | ‘Tis the season for Limited Time Offer (LTO) products. Consumers love the anticipation and social media drives a fear of missing out mindset for just-released, once-a-year products. And with rising consumer demand for better-for-you and pla... |
| Nov 29, 2022 | Reinventing Oreos… with no added sugar: Sundays enters low-carb sandwich cookie space | The brainchild of entrepreneur Jody Polishchuk, who co-founded cold-pressed juice co The Juice Box in 2013 (sold to Spud.com in late 2014) and created plant-based yogurt brand Yooga in 2015 (“My first failed startup. Made a lot of mistakes.... |
| Aug 11, 2020 | Keto-friendly Catalina Snacks hires Joel Warady as president, plans new product launch in 2021 | Warady - who left his position as general manager at allergy-friendly brand Enjoy Life Foods (acquired by Mondelez in 2015) late last year to become a strategic advisor to several startups including Catalina Snacks, said: "I have had... |
| Feb 28, 2020 | ‘I found myself obsessing’: 6 DTC founders on the biggest mistakes they made when starting out | That feedback has been valuable in helping refine our products. In hindsight, we would have gathered more of it from the start by having a full customer service team on-hand at launch and also done a better job integrating the many ways we ... |
| Jan 3, 2020 | Catalina Crunch launches first keto-friendly, shelf-stable smoothies made with freeze-dried whole fruits and veggies | While Everipe recently entered Walmart stores with shelf-stable smoothie packs featuring freeze-dried fruits and veggies, Catalina Crunch smoothies are far lower in sugar, with each cup containing around 180 calories, 6g protein, 14g fa... |
| Aug 19, 2019 | Keto-friendly cereal Catalina Crunch generating almost a million in direct to consumer revenues a month, a year after launch | New York based Kaliannan – like many entrepreneurs – launched his career in food by creating a product that he wanted to eat, but couldn’t find on the market. Diagnosed with diabetes and epilepsy as a senior in high school and put on a keto... |
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FAQ about Catalina Crunch
When was Catalina Crunch founded?
Catalina Crunch was founded in 2017.
Who has invested in Catalina Crunch?
Parsers VC lists 2 investors of Catalina Crunch, among them Blue Collective.
What has the press written about Catalina Crunch?
Parsers VC has collected 9 articles mentioning Catalina Crunch, among them “Catalina Crunch® Welcomes Sarah Van Houten as New Chief Financial Officer to Drive Financial Strategy and Support Continued Growth” (Sep 12, 2024) and “Catalina Crunch® Welcomes Sam Martin as Chief Revenue and Marketing Officer and Five Other New Leadership Hires” (May 1, 2024).
Is Catalina Crunch still active?
Yes, Catalina Crunch is active; its latest activity on Parsers VC dates from Dec 1, 2025.