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For Fortune 500 companies, agencies and other large global brands that seek to more meaningfully engage with their target audiences, Unmetric provides an online platform that enables them to understand, uncover and unlock insights into how well social media content and campaigns perform compared to industry competitors. Unlike listening or publishing services, Unmetric is a seeing platform that combines the power of human cognition and technology to provide global brands with data to analyze, benchmark and enhance their social media efforts.
Overview
Location
United States, New York
Employees
51-200
Phone
+1 855-558-5588
Total raised
$8.7M
Founded date
2010
Investors 1
| Date | Name | Website |
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Funding Rounds 2
| Date | Series | Amount | Investors |
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| Apr 14, 2012 | Series A round | $3.2M |
Mentions in press and media 17
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Aug 5, 2015 | Social intelligence platform Unmetric announces its Sense app for watching the other guys | Unmetric is out with a new tool to help you keep your enemies closer. The New York City-based company makes its living primarily by helping you watch what competitors are doing on social media so you can counter-move. But its desktop platfo... |
| May 4, 2015 | Unmetric can now tell which competing Facebook posts are paid | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! Facebook posts by brands come in two main flavors... |
| May 4, 2015 | Unmetric can now tell which competing Facebook posts are paid | Facebook posts by brands come in two main flavors. There are free organic ones that reach a page’s fans, and “boosted” (paid) posts to reach Facebook users outside the fan base. Today, social media intelligence firm Unmetric is unveiling a ... |
| Jun 27, 2014 | Twitter adds 5 new 'Certified' partners to help brands turn tweets into cash | In 2012, Twitter launched its Certified Program to partner with services and products that could help businesses flourish on Twitter. Those who become partners under the program are able to “deliver valuable functionality beyond what Twitte... |
| Sep 23, 2013 | Social media benchmarking startup Unmetric secures $5.5M in Series B led by JAFCO | Chennai- and New York-based social media benchmarking startup Unmetric Inc. has raised $5.5 million (Rs 35 crore) in Series B round of funding, led by JAFCO Asia with participation from existing investor Nexus Venture Partners. The amount w... |
| Sep 22, 2013 | Unmetric Raises $5.5M in Series B Funding | Unmetric, a NYC-based provider of social media intelligence solutions, raised $5.5m in Series B funding. The round was led by JAFCO Asia (Singapore), with participation from Nexus Venture Partners. In conjunction with the funding, JAFCO par... |
| Sep 20, 2013 | Unmetric Raises $5.5M in Series B Funding | NEW YORK, NY, Social media benchmarking company has raised $5.5 million in Series B funding. The new round was led by JAFCO Asia. >> Click here for more funding data on Unmetric >> To export Unmetric funding data to PDF and ... |
| Sep 19, 2013 | Funding Daily: Shar Pei shenanigans | Yesterday, my colleague, Meghan Kelly, brilliantly selected an image of a dog wearing blue jeans as the header photo for Funding Daily. This was because company called Blue Jeans raised a hefty round of funding. Taking her lead and running ... |
| Sep 19, 2013 | Unmetric blasts your company with social media data, gets $5.5M | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! Unmetric set out in 2011 to give businesses infor... |
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FAQ about Unmetric
When was Unmetric founded?
Unmetric was founded in 2010.
How much funding has Unmetric raised?
Unmetric has raised $8.7M in total across 2 funding rounds.
What funding rounds has Unmetric raised?
Parsers VC lists 2 funding rounds of Unmetric, among them a Series A round of $3.2M on Apr 14, 2012.
What has the press written about Unmetric?
Parsers VC has collected 17 articles mentioning Unmetric, among them “Social intelligence platform Unmetric announces its Sense app for watching the other guys” (Aug 5, 2015) and “Unmetric can now tell which competing Facebook posts are paid” (May 4, 2015).
Is Unmetric still active?
Yes, Unmetric is active; its latest activity on Parsers VC dates from Aug 5, 2015.