TVTY empowers marketers with actionable intelligence to measure and optimize global TV advertising.
TVTY’s solutions allow brands and their agencies to measure the real impact of their TV campaigns on their business outcomes (website traffic, app downloads, in-store conversions, and more), and to reinforce TV’s efficiency by activating digital media in complementarity with TV.
TVTY is a subsidiary of Nielsen (NYSE: NLSN), a leading global data and analytics company.
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La plateforme de TVTY permet aux marques et à leurs agences média de mesurer l’impact réel de leurs campagnes TV (via le trafic généré sur leur site internet, le téléchargement de leur app, les achats effectués en magasin…) et de renforcer l'efficacité de la TV par l’activation de campagnes digitales complémentaires.
TVTY est une division de Nielsen, entreprise cotée au NYSE, leader mondial de l’analyse d’audience.
Location: United States, New York
Member count: 11-50
Total raised: $11.2M
Founded date: 2009
Investors 2
Date | Name | Website |
- | 360 Capita... | 360cap.vc |
21.10.2020 | Partech Pa... | partechpar... |
Funding Rounds 2
Date | Series | Amount | Investors | Deal News |
12.09.2016 | - | $6.7M | 360 Capita... | techcrunch... |
22.05.2014 | - | $4.5M | - | techcrunch... |
Mentions in press and media 6
Date | Title | Description | Category | Author | Source |
15.09.2016 | TVTY Raise... | TVTY, a New-York, Paris, and L... | France UK... | - | finsmes.co... |
12.09.2016 | TVTY raise... | TVTY, a startup that enables o... | TVTY | Steve O'He... | techcrunch... |
09.09.2015 | Meet the 1... | Last week, we told you that so... | - | - | tech.eu/ne... |
24.05.2014 | TVTY Raise... | TVTY, a Paris, France-based ad... | France fu... | - | finsmes.co... |
22.05.2014 | TVTY Raise... | French startup TVTY raised $4.... | France New... | Romain Dil... | techcrunch... |
22.05.2014 | Funding Da... | Here is today’s funding news f... | - | Jordan Nov... | venturebea... |