Startups
TVTY empowers marketers with actionable intelligence to measure and optimize global TV advertising.
TVTY’s solutions allow brands and their agencies to measure the real impact of their TV campaigns on their business outcomes (website traffic, app downloads, in-store conversions, and more), and to reinforce TV’s efficiency by activating digital media in complementarity with TV.
TVTY is a subsidiary of Nielsen (NYSE: NLSN), a leading global data and analytics company.
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La plateforme de TVTY permet aux marques et à leurs agences média de mesurer l’impact réel de leurs campagnes TV (via le trafic généré sur leur site internet, le téléchargement de leur app, les achats effectués en magasin…) et de renforcer l'efficacité de la TV par l’activation de campagnes digitales complémentaires.
TVTY est une division de Nielsen, entreprise cotée au NYSE, leader mondial de l’analyse d’audience.
TVTY’s solutions allow brands and their agencies to measure the real impact of their TV campaigns on their business outcomes (website traffic, app downloads, in-store conversions, and more), and to reinforce TV’s efficiency by activating digital media in complementarity with TV.
TVTY is a subsidiary of Nielsen (NYSE: NLSN), a leading global data and analytics company.
//
La plateforme de TVTY permet aux marques et à leurs agences média de mesurer l’impact réel de leurs campagnes TV (via le trafic généré sur leur site internet, le téléchargement de leur app, les achats effectués en magasin…) et de renforcer l'efficacité de la TV par l’activation de campagnes digitales complémentaires.
TVTY est une division de Nielsen, entreprise cotée au NYSE, leader mondial de l’analyse d’audience.
Overview
Location
United States, New York
Employees
11-50
Total raised
$11.2M
Founded date
2009
Investors 2
| Date | Name | Website |
| Sign up to see | Sign up to see | Sign up to see |
| Oct 21, 2020 | Partech Partners | partechpartners.com |
Funding Rounds 2
| Date | Series | Amount | Investors |
| Sign up to see | Sign up to see | Sign up to see | Sign up to see |
| May 22, 2014 | Funding round | $4.5M |
Mentions in press and media 8
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Oct 1, 2025 | Paris-based Serena raises €200 million to back applied AI and energy transition | Paris-based venture capital firm Serena has announced the first closing of its fourth flagship fund at €200 million, bringing its total capital raised to €1 billion in less than five years. The new fund will focus on applied artificial inte... |
| Sep 15, 2016 | TVTY Raises $6.7M in Funding | TVTY, a New-York, Paris, and London-based moment marketing company, raised $6.7M in funding. The round was led by Serena Capital with participation from previous investors Partech International and 360 Capital Partners. The company intends ... |
| Sep 12, 2016 | TVTY raises further $6.7M to sync online ad campaigns with offline events | TVTY, a startup that enables online ad campaigns to sync with offline events to make online marketing more timely and relevant, has raised $6.7 million in further funding. Serena Capital led the round, while previous investors Partech Inter... |
| Sep 9, 2015 | Meet the 15 EU tech startups that will be pitching Silicon Valley at the European Innovation Day (21 Sept) | Last week, we told you that some of Europe’s top tech entrepreneurs, pundits and government officials will take the stage in the Computer History Museum in Mountain View, California, on Monday the 21st of September at the European Innovatio... |
| May 24, 2014 | TVTY Raises $4.5M in Funding | TVTY, a Paris, France-based ad tech startup, raised $4.5m in funding. Backers included Partech Ventures, 360 Capital Partners and unnamed business angels. The company intends to use the funds to continue to expand the business. It will repo... |
| May 22, 2014 | TVTY Raises $4.5 Million To Sync TV And Online Ads | French startup TVTY raised $4.5 million from Partech Ventures, 360 Capital Partners and business angels. This is yet another sign that French companies’ efforts to advertise technology have been doing very well. TVTY provides an API for adv... |
| May 22, 2014 | Funding Daily: The best professional money raisers | Here is today’s funding news from the world of tech startups. Can Thumbtack take down Angie’s List? VCs’ $30M says yes Thumbtack, where you can find local professionals to hire for a variety of tasks, announced it has just raised $30 millio... |
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FAQ about TVTY, a Nielsen company
When was TVTY, a Nielsen company founded?
TVTY, a Nielsen company was founded in 2009.
How much funding has TVTY, a Nielsen company raised?
TVTY, a Nielsen company has raised $11.2M in total across 2 funding rounds.
What funding rounds has TVTY, a Nielsen company raised?
Parsers VC lists 2 funding rounds of TVTY, a Nielsen company, among them a funding round of $4.5M on May 22, 2014.
Who has invested in TVTY, a Nielsen company?
Parsers VC lists 2 investors of TVTY, a Nielsen company, among them Partech Partners.
What has the press written about TVTY, a Nielsen company?
Parsers VC has collected 8 articles mentioning TVTY, a Nielsen company, among them “Paris-based Serena raises €200 million to back applied AI and energy transition” (Oct 1, 2025) and “TVTY Raises $6.7M in Funding” (Sep 15, 2016).
Is TVTY, a Nielsen company still active?
Yes, TVTY, a Nielsen company is active; its latest activity on Parsers VC dates from Oct 1, 2025.