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| Dec 14, 2022 | 9 Лучших инструментов оптимизации App Store | Для выигрыша мобильных приложений одинаково важны как загрузка, так и вовлеченность. Мы много говорим о том, что умение прислушиваться к эмоциям клиентов и действовать в соответствии с ними - ключ к удержанию и повышению долгосрочной рентаб... |
| Dec 2, 2021 | Tune Therapeutics' epigenetic platform resonates with investors as it snags $40M in financing | Tune Therapeutics wants in on the rising epigenomic field, spotlighted last month by Chroma Medicine's $125 million launch. Now, Tune has emerged with $40 million for its own epigenomic controls.
The goal is to dial gene expression up or do... |
| Dec 2, 2021 | Tune Therapeutics' epigenetic platform resonates with investors as it snags $40M in financing | Tune Therapeutics wants in on the rising epigenomic field, spotlighted last month by Chroma Medicine's $125 million launch. Now, Tune has emerged with $40 million for its own epigenomic controls.
RELATED: Gene on, gene off: Chroma Medicine ... |
| Feb 1, 2021 | Digital.com Announces Best Affiliate Software Companies of 2021 | SEATTLE (PRWEB) February 01, 2021
Digital.com, a leading independent review website for small business online tools, products, and services, has announced the best affiliate software companies of 2021. The high-ranking solutions were evalua... |
| Nov 27, 2020 | Собственная партнёрская программа для крупных E-commerce проектов. Как запустить и зачем? | 0 Обсудить
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По схеме Cost Per Action (оплата за действие) сегодня работают многие компании. Одни — через CPA-сети, в которых размещают свой оффер среди предложений конкурентов, другие — создают собственные партнёрские програм... |
| Jun 4, 2020 | Как создать эффективную финансовую CPA-сеть за три дня | Всем привет! На связи команда финансовой партнерской CPA-сети Finads. Мы долгие годы занимаемся финансовым трафиком, поэтому больше всего любим реальные кейсы, наглядно демонстрирующие эффективность в решении рабочих проблем. Именно об одно... |
| May 19, 2020 | Seattle marketing startup Tune acquired by Canadian tech company Constellation Software | (Tune Image)
Publicly-traded Toronto-based company Constellation Software today announced the acquisition of Seattle marketing startup Tune. Tune CEO Peter Hamilton at the company’s 2017 Postback conference. (GeekWire Photo / Kevin Lisota)
... |
| Sep 10, 2018 | Branch pairs up with TUNE to create a supersized marketing and measurement platform | Branch announced today that it has acquired TUNE‘s attribution analytics team and business, a part of the SaaS platform that focuses on optimizing and accurately attributing ad spend. Terms of the deal were not disclosed.
TUNE, a Seattle-ba... |
| Jan 7, 2018 | Tune acquires IP assets from Optimob to bolster HasOffers performance marketing platform | Seattle-based marketing company Tune today announced that it acquired the intellectual property assets of Optimob, a marketing automation startup based in Tel Aviv, Israel.
Optimob, founded in 2016, created software for Tune’s HasOffers pla... |
| Dec 12, 2017 | Why Startups Need to Put Customers at the Center of Strategic Decisions | It's easy to stray away from putting customer's as your first priority and get caught up in the other aspects of the business. But at the end of the day, without putting your customer at the center of your decisions, it could impact your ab... |
| Aug 22, 2017 | How to Get Started with App Store Optimization | Eli is the Director of Marketing at SurveyMonkey.
In a world where more people search the ‘web’ (if we can even still call it that) from mobile devices than desktops, it is more important than ever to have a mobile optimized organic user a... |
| Jul 27, 2017 | How to increase app downloads | |
| Jul 26, 2017 | Cathy Hackl, mobile advertising fraud, and what works in VR and AR — VB Engage | This week, Travis and Stewart interview the awesome Cathy Hackl, who is helping big brands get real returns from VR and AR, even at this early “Wild West” stage of the game. Cathy schools us in what works, what doesn’t, and what the future ... |
| Jul 26, 2017 | Cathy Hackl, mobile advertising fraud, and what works in VR and AR — VB Engage | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
This week, Travis and Stewart interview the awesome Cathy Hackl, who is helping big brands get real returns from VR and AR, even at thi... |
| Jul 21, 2017 | Mobile marketing company Tune launches new ‘People Service’ to unify mobile and in-store customer data | Tune CTO Dan Koch. (GeekWire Photo / Todd Bishop)
Seattle mobile marketing startup Tune said Friday it has launched a new service that paints a complete picture of individual customers — by bringing together mobile, web, app and in-store lo... |
| Jul 20, 2017 | Tune’s new platform tackles mobile ad fraud | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Ad fraud, especially on mobile, is a huge problem. In fact, according to Forrester Research, ad fraud will reach the heady heights of $... |
| Jul 20, 2017 | Tune’s new platform tackles mobile ad fraud | Ad fraud, especially on mobile, is a huge problem. In fact, according to Forrester Research, ad fraud will reach the heady heights of $10.9 billion in wasted spend by 2021.
Recently, mobile marketing company Tune analyzed 24 billion clicks ... |
| Jul 19, 2017 | Gary Nix, social video, and the state of machine learning — VB Engage | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
In this week’s episode, Travis and Stewart discover just how much the field of machine learning, AI, and cognitive computing has grown ... |
| May 25, 2017 | AppsFlyer helps mobile advertisers beat back ad fraud via machine learning | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
AppsFlyer is helping mobile game and app developers deal with the severe problem of fraudulent advertising responses via third-party ad... |
| May 25, 2017 | AppsFlyer helps mobile advertisers beat back ad fraud via machine learning | AppsFlyer is helping mobile game and app developers deal with the severe problem of fraudulent advertising responses via third-party ad networks. In doing so, the company said it has already saved brands tens of millions of dollars since 20... |
| May 5, 2017 | 24 billion clicks show mobile ad fraud is rampant: 8 networks are 100% fraudulent | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Mobile ad fraud is an enduring problem that is co... |
| Dec 7, 2016 | Forget Mobile-first, Your Customer Is Demanding Mobile-always | |
| Dec 2, 2016 | One huge iPhone vs. Android mobile shopping difference no one is talking about | Black Friday and Cyber Monday are in the rearview mirror. And whether you #optedoutside or joined the barbarian invasions of Walmarts and Best Buys around the country, it was a record holiday.
Especially for mobile retailers targeting iPhon... |
| Dec 2, 2016 | One huge iPhone vs. Android mobile shopping difference no one is talking about | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Black Friday and Cyber Monday are in the rearview mirror. And whether you #optedoutside or joined the barbarian invasions of Walmarts a... |
| Nov 6, 2016 | How Next Games stopped ad fraud in The Walking Dead: No Man’s Land | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
You could say that a lot of the users in The Walk... |
| Nov 6, 2016 | How Next Games stopped ad fraud in The Walking Dead: No Man’s Land | You could say that a lot of the users in The Walking Dead: No Man’s Land mobile game were zombies. That’s because they just weren’t human.
Next Games discovered that hundreds of thousands of users provided by several advertising networks we... |
| Oct 5, 2016 | Apple’s App Store search ads launch: 3 things you should know | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Apple’s long-promised and long-awaited search ads are finally here — or almost here. And they’re going to be tremendously important for... |
| Oct 5, 2016 | Apple’s App Store search ads launch: 3 things you should know | Apple’s long-promised and long-awaited search ads are finally here — or almost here. And they’re going to be tremendously important for app publishers and marketers, since 65-80 percent of all app installs happen after a search on either th... |
| Sep 27, 2016 | Adtech and martech are still worlds apart, and that’s a big problem | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Marketing technology and advertising technology remain fractured, siloed, and completely at odds with each other.
That’s what Peter Ham... |
| Sep 17, 2016 | Half Of US Smartphone Users Don't Download New Apps: comScore Report | Anu Passary, Tech Times 17 September 2016, 08:09 pm
App developers may be constantly innovating to create new and exciting applications for consumers, but if a new report from research firm comScore is any indicator, they may be fighting a ... |
| Aug 30, 2016 | IDFA zeroing is almost upon us: What mobile marketers need to know | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
iPhone 7 and iOS10 are coming soon. While that’s ... |
| Aug 18, 2016 | Google has hit 3 billion app installs — and may overtake Facebook | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Google has seen a massive spurt in its app install ad business over the past few months, making serious progress toward closing the gap... |
| Aug 12, 2016 | How to name your startup: 13 Seattle entrepreneurs reveal the stories behind their brand names | (Photo via Shutterstock)
For anyone that has been involved in naming a startup, blog or product, you are well aware of the complexities.
The good news is that you have 26 letters to produce something magical. The bad news: According to WhoA... |
| Aug 10, 2016 | App Store to reach 5 million apps by 2020, with games leading the way | The Apple App Store shows no signs of slowing down, despite the fact that people seem to limit the number of apps they use regularly to just a small handful. But developers keep building, so the apps keep coming. According to new analysis o... |
| Aug 2, 2016 | A.D. 2035: Rich people will be thousands of times smarter than poor people | If futurist, inventor, and Google executive Ray Kurzweil is right about the future, we’ll all be augmenting our brains with extra capacity in the cloud at some point in the future.
Which sounds exciting, even if a little frightening.
But th... |
| Aug 2, 2016 | A.D. 2035: Rich people will be thousands of times smarter than poor people | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
If futurist, inventor, and Google executive Ray K... |
| Jul 26, 2016 | Vizury launches Engage Commerce, a hyper-personalization tool for every marketer | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Driving personalized marketing messages to the ri... |
| Jul 22, 2016 | Seattle Week in Review: No Easy Answers in Summer of Turmoil | Share Share on Facebook Share on Twitter LinkedIn Email Reprints
How many people 402 days ago expected to wake up to Donald J. Trump as the Republican nominee for president of the United States? Here we are.
Rubbing my eyes, reaching for a ... |
| Jul 21, 2016 | Debunking the app’s demise: Data from 74 million smartphones tells the real story | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Toward the end of 2014, comScore announced that the average number of apps most American smartphone users download per month had reache... |
| Jul 11, 2016 | Here are the 6 international botathon finalists that will present at MobileBeat 2016 | VentureBeat today announced the finalists from the first ever international botathon, which took place over the weekend. More than 200 teams participated in this hackathon for bots. Finalists from Melbourne, New York, San Francisco, and Tel... |
| Jul 11, 2016 | Here are the 6 international botathon finalists that will present at MobileBeat 2016 | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
VentureBeat today announced the finalists from the first ever international botathon, which took place over the weekend. More than 200 ... |
| Jun 14, 2016 | Apple’s iOS 10 finally, truly begins the mobile messaging war | John Koetsier Contributor
John Koetsier has built technology, written about it at VentureBeat, and researched it while spearheading a research venture. He now studies mobile as TUNE’s mobile economist.
Yesterday will be remembered as the da... |
| May 25, 2016 | Why this startup turned a former billiards hall into a gourmet company kitchen | Tune co-founder Lucas Brown and VP of Finance Crystal DiCarlo in the new Tune kitchen.
Former patrons of Belltown Billiards would probably balk at the sight of dishes like “rack of lamb” and “miso cod” being served at the iconic dive. But t... |
| May 10, 2016 | Majority of apps lost over 10% of downloads due to last week’s App Store glitches | Last week’s App Store issues caused headaches for users who, for several hours during the morning on May 5th, were unable to surface apps using keyword searches. This affected top apps like Uber, Spotify, Google, YouTube, Tumblr and many ot... |
| Mar 30, 2016 | Mobile now captures 2 out of every 3 digital media minutes in U.S. | That massive sucking noise you’re hearing while checking Facebook or playing with Snapchat’s brand-new messaging features just might be the signature sound of the entire mobile ecosystem, which is now capturing two out of every three minute... |
| Mar 30, 2016 | Mobile now captures 2 out of every 3 digital media minutes in U.S. | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
That massive sucking noise you’re hearing while checking Facebook or playing with Snapchat’s brand-new messaging features just might be... |
| Mar 11, 2016 | 13 TechCrunch stories you don’t want to miss this week | This week, Facebook made a selfie filter app acquisition, Google surprised us with the Android N preview and we ate bugs. Yeah, seriously. Silicon Valley is eating bugs now. These are the tech headlines you don’t want to miss this week.
1. ... |
| Mar 10, 2016 | VB Mobile Summit wants to bring transparency to $100B mobile ad market | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Gabe Leydon, CEO of one of the largest gaming com... |
| Mar 7, 2016 | Survey says 25 percent of smartphone owners have downloaded ad blockers | Mobile marketing company Tune is releasing a new report, where 24.6 percent of survey respondents said that they’d downloaded an ad-blocking app or browser.
The company says it surveyed nearly 4,000 smartphone owners in the United States an... |
| Mar 1, 2016 | Heads up, female coders: Seattle startup Tune accepting applications for UW house | Tune co-founder Lucas Brown, CEO Peter Hamilton, and co-founder Lee Brown in front of the Tune House. Photo via Tune.
Tune, the Seattle-based mobile marketing analytics firm, is now accepting applications for its special interest, rent-free... |
| Feb 15, 2016 | Messaging is eating the app store: New Tribe app growing 80% weekly | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
The new Quartz app tells you the news like a friend sending texts. Messaging apps command bigger audiences than social networks. And no... |
| Feb 4, 2016 | Bob Moul Named CEO of Cloudamize |
It’s been a roller-coaster year for Bob Moul. This summer, he was forced to sell Artisan Mobile, his Old City-based startup that helped apps engage and monetize users through personalized marketing solutions. Even with customers like Nike,... |
| Nov 11, 2015 | Segment launches new mobile platform to let marketers test app services faster | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Disclosure: The author no longer works for VentureBeat and now works at Tune. –Ed.
Popular web and mobile data integration hub Segment ... |
| Nov 11, 2015 | Segment launches new mobile platform to let marketers test app services faster | Disclosure: The author no longer works for VentureBeat and now works at Tune. –Ed.
Popular web and mobile data integration hub Segment hit the refresh button on its mobile platform today, opening it up to dozens of new mobile engagement and... |
| Sep 28, 2015 | Meet the 8 new college roommates who just moved into a house for women studying computer science | Tune co-founders Lee and Lucas Brown with new Tune House residents Karishma Mandyam and Aishwarya Mandya. Photos via Tune.
What started as a dream for Lucas and Lee Brown is now a reality at the Tune House.
As classes get underway this week... |
| Sep 16, 2015 | Zenmarketing.io Helps Developers Measure The Payoff For Their Marketing Dollars | A new startup promises to help mobile developers spend their ad dollars more effectively, and it has raised $3.5 million in funding.
Zenmarketing.io was founded by Sizhao Yang and Abhi Kumar, both former Zynga employees — Yang joined Zynga ... |
| Sep 10, 2015 | Here’s how the new Apple TV platform could redefine apps, ads, and mobile | It’s not TV. It’s a new app platform.
Following yesterday’s announcement from Apple that it is making its TV a full-fledged app platform, we checked in with companies who make their living through apps and their ads to see how — or if — it ... |
| Sep 10, 2015 | Here’s how the new Apple TV platform could redefine apps, ads, and mobile | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
It’s not TV. It’s a new app platform.
Following yesterday’s announcement from Apple that it is making its TV a full-fledged app platfor... |
| Jul 28, 2015 | Report: Recent App Store Algorithm Change Points To Crackdown On “Keyword Stuffing” | Last week, we noted a recent change to the App Store’s algorithm, which appeared to have more heavily impacted iPad app developers, and ultimately resulted in ranking changes for some subset of app publishers. Now, we have more evidence tha... |
| Jul 24, 2015 | Seattle Roundup: Acquisitions by Zillow, TUNE, Remitly, & More | Share Share on Facebook Share on Twitter LinkedIn Email Reprints
We’re catching up this week on a spate of recent acquisitions, rumors of an IPO for Apptio, momentum for the Seattle commercial space cluster, funding for a carbon fiber recyc... |
| Jul 24, 2015 | Malcolm Gladwell: the Snapchat problem, the Facebook problem, the Airbnb problem | Last night futurist, journalist, prognosticator, and author Malcolm Gladwell told pretty much the most data-driven marketing technologist crowd imaginable that data is not their salvation.
In fact, it could be their curse.
“More data increa... |
| Jul 24, 2015 | Malcolm Gladwell: the Snapchat problem, the Facebook problem, the Airbnb problem | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Last night futurist, journalist, prognosticator, ... |
| Jul 18, 2015 | M&A roundup - week ending 7/18/15 | Groupon bought OrderUp; Match Group acquired PlentyOfFish; Microsoft picks up FieldOne
Oculus, the virtual reality startup that was purchased by Facebook last year, acquired Pebbles Interfaces, an Israeli company that develops hardware and ... |
| Jul 13, 2015 | Artisan Mobile acquired by Seattle marketing software company? | Old City’s Artisan Mobile is getting acquired by a Seattle marketing company called Tune, according to a curious VentureBeat story. No other details were reported.
Artisan CEO Bob Moul declined to comment, as did Tune spokeswoman Leah Motz.... |
| Jul 12, 2015 | Ad measurement company Tune acquires messaging company Artisan — in continued ad tech shakeup | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
[Update: Facebook has responded with a clarification about its Nov 4 policy. Comment inserted below.]
A shakeup is happening in the ad ... |
| Jul 12, 2015 | Ad measurement company Tune acquires messaging company Artisan — in continued ad tech shakeup | [Update: Facebook has responded with a clarification about its Nov 4 policy. Comment inserted below.]
A shakeup is happening in the ad technology industry, sparked by, or at least accelerated by, Facebook’s recent move to cordon off access ... |
| Jun 4, 2015 | Seattle tech leaders share the secrets of landing a great dev job | There are a lot of jobs for engineers and developers in Seattle, but getting a great one can still be tough. At Wednesday night’s “How to Land an Awesome Development Job” hosted by Code Fellows, tech leaders spoke to a crowd of more than 20... |
| May 28, 2015 | Google still has a lot of work ahead to win in mobile ads | Google may dominate online advertising, but it’s been slow to innovate in mobile.
Today at the Google I/O conference in San Francisco, the search giant took its first big step toward changing that paradigm. The company revealed two big play... |
| May 28, 2015 | Google still has a lot of work ahead to win in mobile ads | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Google may dominate online advertising, but it’s ... |
| May 19, 2015 | I'm Looking For A Marketing Person | I was just checking out this really cool social media marketing application the other day. It’s called Socedo. Ever hear of it? It’s a lead management tool for Twitter – you enter search terms and it’ll return to you prospects. Then you can... |
| Apr 17, 2015 | GeekWire Awards: Vote for CEO of the Year | Jane Park of Julep, winner of the CEO of the Year category at the 2014 GeekWire Awards Generals Omar Bradley, Dwight D. Eisenhower and George S. Patton exhibited different leadership traits. Photo: Wikipedia.
Patton. Eisenhower. Bradley. Gr... |
| Apr 15, 2015 | Snowflakes in the sun: What mobile developers still haven’t learned from 1923 | Father of advertising David Olgivy said every advertiser should have to read Claude C. Hopkin’s book, Scientific Advertising, seven times before being allowed to work in the field. I would say the same holds true for developers. It takes a ... |
| Feb 12, 2015 | Brands converge at Mobile Summit to trade secrets about how to grow on mobile | Mobile Summit is just around the corner and we have gathered top-tier executives from well-known brands to join us for debate, discussion, and networking.
It’s why the Mobile Summit is one of the most valuable annual events for senior execu... |
| Feb 12, 2015 | Brands converge at Mobile Summit to trade secrets about how to grow on mobile | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Mobile Summit is just around the corner and we ha... |
| Jan 30, 2015 | Funding roundup - week ending 1/30/15 | Xenex, Iora Health, AutoBot, Beckon, CloudBees, UserTesting, Lootsie, Final, Nilas, Earnest, Ossia
Seed stage
Lootsie, a loyalty and rewards platform for mobile apps, raised $3.5 million in seed funding from Tim Kendall, Michael Liou and Br... |
| Jan 29, 2015 | Tune Raises $27M To Unify Mobile Marketing Data | Tune, a company that bills itself as “the enterprise platform for mobile marketing,” is announcing that it has raised $27 million in Series B funding.
Founded by twin brothers Lucas and Lee Brown (pictured above with CEO Peter Hamilton), Tu... |
| Jan 29, 2015 | Funding Daily: Today’s tech funding news, in one place | Here’s a list of today’s tech funding stories, updated as the day unfolds. Tip us here if you have a deal to share. Cloud-monitoring startup Datadog lands $31M
Datadog, a company that helps monitor cloud applications, has raised $31 million... |
| Jan 29, 2015 | Tune Raises $27M in Funding | TUNE, a Seattle, Washington-based provider of an enterprise platform for mobile marketing, raises $27M in funding.
The round was led by Icon Ventures (formerly Jafco Ventures), with participation from Performance Equity Management and Accel... |
| Jan 29, 2015 | Fast-growing mobile marketing analytics startup Tune scores $27M, plans to hire 100 employees | Lee Brown, Peter Hamilton and Lucas Brown of Tune
Tune, which bootstrapped its way to success during its first four years, continues to reel in outside financing to fuel a big-time growth spurt. The Seattle-based company, whose mobile analy... |
| Jan 29, 2015 | Funding Daily: Today’s tech funding news, in one place | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Here’s a list of today’s tech funding stories, up... |
| Jan 29, 2015 | Mobile platform Tune (formerly HasOffers) sings right notes, lands $27M | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Mobile marketing platforms are hot. And, in the latest indication of just how hot, Tune announced today it has landed $27 million in fu... |
| Jan 29, 2015 | Mobile platform Tune (formerly HasOffers) sings right notes, lands $27M | Mobile marketing platforms are hot. And, in the latest indication of just how hot, Tune announced today it has landed $27 million in funding.
The company says that its platform, which helps marketers manage organic and paid channels on mobi... |
| Jan 28, 2015 | Mobile Summit: Top-tier speaker line-up announced | As the world becomes more mobile by the minute, those businesses at the bleeding edge of innovation will succeed in leveraging customers — and their devices — wherever they are.
Figuring out what it will take to do just that in 2015 is at t... |
| Jan 20, 2015 | AppsFlyer lands $20M to help more developers wrangle their mobile apps | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Mobile apps are hot, as is measuring app installs... |
| Jan 20, 2015 | AppsFlyer lands $20M to help more developers wrangle their mobile apps | Mobile apps are hot, as is measuring app installs and app ad campaigns. One indication of the heat is the announcement today that mobile-app marketing platform AppsFlyer has scored $20 million in new investment.
A developer, brand, or agenc... |
| Nov 13, 2014 | Retargeting is ‘where the puck is going’ in mobile advertising | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
SAN FRANCISCO — Mobile marketers are spending a lot more time these days thinking about retargeting mobile users with mobile ads. The g... |
| Nov 13, 2014 | Retargeting is ‘where the puck is going’ in mobile advertising | SAN FRANCISCO — Mobile marketers are spending a lot more time these days thinking about retargeting mobile users with mobile ads. The goal is to get people who have already downloaded their app to come back and use it regularly.
Traditional... |
| Oct 10, 2014 | Now mobile analytics startups are hiring data scientists. Here's why | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Data scientists are coming to a mobile analytics company near you.
Kochava, a mobile analytics and attribution outfit based in Idaho, h... |
| Sep 18, 2014 | Indicative launches a data analytics startup for the technically disinclined | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Indicative, an analytics startup based in the Big... |
| Aug 8, 2014 | Seattle Roundup: Rover, Tune, Rhapsody, Rightside, Zillow, Ada | Share Share on Facebook Share on Twitter LinkedIn Email Reprints
This week’s Seattle tech news roundup features an acquisitions by Rover, Tune, and Rhapsody; the emergence of Rightside Group as a publicly-traded player in Internet domain na... |
| Jul 23, 2014 | Yahoo's Flurry deal will kick mobile-ad buyout frenzy into high gear | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Yahoo buys Flurry. Opera Mediaworks purchases AdColony. Twitter snares TapCommerce.
The outright purchase of these three mobile ad comp... |
| Jul 17, 2014 | Analytics startup HasOffers renames itself Tune | Mobile analytics stalwart HasOffers no longer exists.
The Seattle-based company announced late Thursday at the Postback Conference in Seattle that it has changed its name to Tune. HasOffers employs 200, did $19 million in revenue last year,... |
| Jul 17, 2014 | Analytics startup HasOffers renames itself Tune | Did you miss a session from GamesBeat Summit 2022? All sessions are available to stream now. Learn more.
Mobile analytics stalwart HasOffers no longer exists.
The Seattle-based company announced late Thursday at the Postback Conference in S... |
| Jul 17, 2014 | To Signal Broader Ambitions, Mobile Ad Company HasOffers Changes Its Name To Tune | HasOffers has been a tricky startup to write about — partly because ad attribution isn’t inherently sexy, but mostly because of the name. Yes, there’s HasOffers the company and HasOffers the product, but at this point it’s probably best kno... |
| Jul 17, 2014 | Mobile marketing startup HasOffers rebrands to Tune | Lee Brown, Peter Hamilton and Lucas Brown of Tune
One of Seattle’s fastest-growing startup companies has a new name.
HasOffers announced today that it’s taking on the new corporate moniker of Tune. The company will continue to operate HasOf... |
| Aug 10, 2013 | How to tune into Outside Lands from home | Outside Lands, the annual music festival in San Francisco, was off to a rocking start Friday with a performance by legend Paul McCartney.
Tickets were a tough get this year, selling out faster than any year prior. However, like Couchella an... |
| Aug 10, 2013 | How to tune into Outside Lands from home | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
Outside Lands, the annual music festival in San F... |
| How to Get Started With App Store Optimization | Eli is the Director of Marketing at SurveyMonkey.
In a world where more people search the ‘web’ (if we can even still call it that) from mobile devices than desktops, it is more important than ever to have a mobile optimized organic user a... |
