TruTag microtags are made of high-purity silica, which is a material commonly used in food and medicine and “generally recognized as safe,” or GRAS, by the U.S. Food and Drug Administration. Due to the heat resistance of our silica and other properties making it highly durable, the microparticles can also be used with industrial parts, electronic components, and many consumer products. Additionally, our advanced detection systems are used to identify and decode these coded microtags after they have been embedded on or in high-value products and components. The state-of-the-art hyperspectral imaging engine used in our enterprise readers is also commercially available to other industries, and TruTag is the first to bring these technologies from the research lab to mass production capability. We have also developed a mobile phone app that can read and decode our spectral tags for use by patients and consumers around the world.

TruTag Technologies is a World Economic Forum Technology Pioneer, an honor awarded to some of the world’s most innovative and influential technology companies. Our hyperspectral imager has been awarded the prestigious SPIE PRISM Award, an optics and photonics awards program that has been bestowed by SPIE, an international scientific society, for over 50 years, for one of the most innovative imagers on the market. We also have won a Gold EDISON Award in material science, were named the Health and Safety Product of the Year by Packaging and Converting Intelligence Magazine, and were selected by R&D Magazine to the esteemed R&D 100, which identifies our solution as one of the most prestigious tech innovations in America.">
TruTag Technologies
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TruTag Technologies

https://trutags.com/
Last activity: 01.06.2022
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Categories: DrugFoodTechHealthTechMedTechMobilePhonePlatformProductSecurityTechnology
About us

TruTag Technologies, Inc. is a leading security and technology solution provider serving businesses and governments around the world. TruTag is dedicated to the development of precision-fabricated nano-porous silica for a variety of applications and security solutions, including product identity for pharmaceutical and nutraceutical companies; secure labels and documents; and precision drug delivery systems for biotech companies. TruTag’s technology platform expertise also includes advanced hyperspectral imaging solutions, which can be applied to a broad array of market applications from medical diagnostics to machine vision.

Our award-winning authentication technology platform uses microscopic particles that serve as covert "edible bar codes." These microtags contain a spectral code, chosen from a vast library, that are associated with a secure database containing extensive product information. For example, when integrated into pharmaceutical products, these microtags can be used to track drug product to help accurately determine the identification and supply chain history of an individual dose, as well as confirm the authenticity of manufacture and country of authorized sale, helping to fight against diversion and falsification. When used with our mobile phone app, our solution can be used to enhance patient engagement and support medication adherence.

TruTag microtags are made of high-purity silica, which is a material commonly used in food and medicine and “generally recognized as safe,” or GRAS, by the U.S. Food and Drug Administration. Due to the heat resistance of our silica and other properties making it highly durable, the microparticles can also be used with industrial parts, electronic components, and many consumer products. Additionally, our advanced detection systems are used to identify and decode these coded microtags after they have been embedded on or in high-value products and components. The state-of-the-art hyperspectral imaging engine used in our enterprise readers is also commercially available to other industries, and TruTag is the first to bring these technologies from the research lab to mass production capability. We have also developed a mobile phone app that can read and decode our spectral tags for use by patients and consumers around the world.

TruTag Technologies is a World Economic Forum Technology Pioneer, an honor awarded to some of the world’s most innovative and influential technology companies. Our hyperspectral imager has been awarded the prestigious SPIE PRISM Award, an optics and photonics awards program that has been bestowed by SPIE, an international scientific society, for over 50 years, for one of the most innovative imagers on the market. We also have won a Gold EDISON Award in material science, were named the Health and Safety Product of the Year by Packaging and Converting Intelligence Magazine, and were selected by R&D Magazine to the esteemed R&D 100, which identifies our solution as one of the most prestigious tech innovations in America.
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Location: United States, California, Emeryville
Employees: 11-50
Phone: +1 808-878-8247
Total raised: $7.5M
Founded date: 2011

Investors 1

DateNameWebsite
13.05.2022Credit Mut...creditmutu...

Funding Rounds 1

DateSeriesAmountInvestors
17.10.2019Series C$7.5M-

Mentions in press and media 11

DateTitleDescription
01.06.2022Plug and Play Japan picks nine startups in latest cohortNewsStartups Jenina Ibañez · 1d ago · 2 min readPlug and Play Japan picks nine startups in latest cohort Startup accelerator Plug and Play Japan has chosen nine companies for its New Materials program, which aims to promote collaboration be...
06.08.2021TruTag Technologies To Expand Into Secure Digitization For Clothing“Our customers have always appreciated how easy it is to incorporate our technology into a product’s supply chain, be it drugs, food, beverages, and now clothing.” EMERYVILLE, Calif. (PRWEB) August 06, 2021 TruTag Technologies, Inc., a lead...
05.05.2021TruTag Selected as Finalist In Healthcare Category of Fast Company’s 2021 World Changing Ideas Awards“With TruTags, we have created a solution that seamlessly fits into the pharmaceutical supply chain, providing on-dose authentication and complete peace of mind. This award from Fast Company is an incredible honor.” NEW YORK (PRWEB) May 05,...
18.10.2019Daily funding roundup - October 17th, 2019Rentgrata has raised $1M; Evervault has raised $3.2M; Versameb has raised $6.5M Rentgrata: Rentgrata sells renter data to landlords. Rentgrata has raised $1 million in funding from M25, Syndicate Fund, Right Side Capital Management and Neln...
17.10.2019TruTag raises $7.5 million Series C for tiny, edible barcodes that can be placed on pills, food and vaping systemsTruTag Technologies, a company that creates microscopic, edible barcodes to authenticate medications, food, vaping pods and other products, has raised a $7.5 million Series C. The funding, led by Pangaea Ventures and Happiness Capital, will...
29.06.2017Term Sheet — Thursday, June 29New Money, Old Deals, Lingering Questions LA Tech: Upfront Ventures has closed its fourth core fund with $400 million in commitments. It’s the firm’s largest ever, and according to managing partner Mark Suster, the largest Los Angeles-based...
01.04.2014TruTag Technologies Receives Investment HONOLULU, HI, WuXi Corporate Venture Fund has made an investment in TruTag, the developer of the leading edible, covert security platform to address the global product counterfeiting challenge. >> Click here for more funding data o...
29.08.2012Firm with tag system for detecting counterfeit drugs raising $600KLocation: Research Triangle Park, North Carolina. Solution/product: To prevent counterfeiting and fraud in pharmaceuticals and other industries including agriculture and manufacturing, CertiRx has developed platform technology for authentic...
03.06.2011CertiRx goes into medications to show how to spot counterfeit drugsThen Mercolino explains how his Research Triangle Park, North Carolina-based startup, CertiRx, takes pharmaceutical verification a step further. The company’s technology embeds a tiny tag into the medicine itself that allows for identificat...
-Firm with tag system for detecting counterfeit drugs raising $600KCompany name: CertiRx Corp. Industry: pharmaceuticals (other). Location: Research Triangle Park, North Carolina. Solution/product: To prevent counterfeiting and fraud in pharmaceuticals and other industries including agriculture and manufac...
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