The Icon Magazine

The economies of East Africa are growing at a faster rate than they used to develop 2 decades ago. The number of entrepreneurs has drastically increased but with little or no knowledge of how to nurture start-up businesses. The general feeling today is that everyone wants to grab success at any cost, fastest. This has led to illegitimate and unfeasible approaches to business management which creates more frustration than success. In majority of the cases, the illegitimate approaches to business are the catalysts of the unscrupulous means that are responsible for the rampant corruption and fraud in East Africa. In an effort to educate the population about the much needed skills, we publish the Icon Magazine that not only teaches the relevant skills and keep them in print but inspire many more to become entrepreneurs through real case studies of entrepreneurship success. The magazine focuses on in-depth interviews with iconic successful individuals in East Africa, to begin with, and Africa at large, with emphasis on turning points and critical principles they apply in their entrepreneurial lives.

The Icon Magazine is a premier entrepreneurship publication produced every calendar quarter comprising of success stories, nuggets of personal development, business ideas and inspiration. We aim at stimulating the potential of individuals through entrepreneurship success stories. We focus on in-depth interviews with iconic successful entrepreneurs to make their experiences and successes a source of knowledge and inspiration for other entrepreneurs. Alongside this, we feature well researched business ideas with their complete plans for our readership to leverage on.