The Fussy Co.

FUSSY started out of frustration. Brandon was trying to find uniquely designed products by designers with passionate stories. But everything in Singapore seemed as though the values of the products were only decided by their price tag. There wasn’t a writeup about it or a story of the creator. That made it all seem boring and lifeless to him.

That’s when Brandon started FUSSY. A place where he could write about products and share the creative process of the creators. A place where he could freely harness his (irritating) trait of being fussy about things he liked or didn’t like. It started out well, bringing in products not found in Singapore and selling them. But it soon lost its meaning.

Brandon realized that he didn’t quit his comfortable full time job just so he could do that. He wanted to help the local creative community, in any way possible.

That’s how FUSSY became what it is now, a Marketplace for creative individuals to be able to sell their craft and share their stories. A place for everyone to gather and see what the local community has to offer.

In turn, creating awareness for creative individuals, encouraging them to pursue their craft even further.