The 5th Column

We are a privately owned creative PR consultancy working nationally across key markets in the USA with presence in New York, Los Angeles, and Miami with our global HQ in Manhattan. Globally, the consultancy works with clients in Asia, the Middle East, Europe and Africa on select projects. We are at forefront of innovation as one of the only communication firms that is rooted in a consumer practice while leading the conversation in cryptocurrency, NFT, Metaverse thought leadership and transformation with our 5CRYPTO team. We pride ourselves in our innovative thinking and out-of-the-box, strategic ideas. We are a creative communications consultancy that helps brands transform for the future. Companies seek us out when they need to lead the business and cultural conversation. 5C is proudly minority-owned, women-led and NGLCC Certified; we believe in diversity & inclusivity and have a diverse team across the country. We understand the needs of our clients and are creative and nimble with our approach. We like to see initiatives through from ideation to execution and have a proven track record of doing so, with strong KPIs and impactful and meaningful results. Senior leadership brings a strong foundation and decades of experience supporting the best brands in the space. We have deep rooted and strong personal relationships with media & influencers across the spirits, wine, fashion, entertainment, tech & consumer lifestyle industries. We believe in quality over quantity and will only recommend ideas and initiatives that we truly believe in; we aren’t afraid to share our POV if we feel something is not working and provide actionable solutions. 5C has a dedicated influencer marketing and social media division that supports the team across all client needs. We are Agents of Innovation.