| Date | Title | Description |
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| Sep 16, 2014 | Funding Daily: Docker Day | It came sooner than we thought.
Docker, one of the hottest startups in software development these days, announced a new round of funding today, just eight months after its previous one. That’s a short time window, and it shows investors rea... |
| Sep 16, 2014 | Funding Daily: Docker Day | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
It came sooner than we thought.
Docker, one of th... |
| Sep 16, 2014 | TargetingMantra raises $1.1M from Nexus, 500Startups, One97 Mobility Fund | Delhi- and Silicon Valley-based Insightful Labs Inc., which operates under the brand TargetingMantra, a data analytics and personalisation service for online stores, has raised $1.1 million in funding from 500Startups, Nexus Venture Partner... |
| Sep 15, 2014 | TargetingMantra scores $1.1M to make more recommendations | “Target the customer” has become a mantra among marketers. Today, the appropriately named TargetingMantra announced it has closed $1.1 million in funding to expand its Amazon-like personalized targeting service.
The company’s omnichannel “o... |
| Sep 15, 2014 | TargetingMantra scores $1.1M to make more recommendations | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today!
“Target the customer” has become a mantra among m... |
| May 1, 2014 | 500 Startups Announces The 29 Batch 9 Accelerator Participants | 500 Startups yesterday announced the companies that will be participating in Batch 9 of their accelerator program. The startups will be working out of 500 Startups’ Mountain View headquarters, and there will be two new entrepreneurs in resi... |
| Apr 30, 2014 | 500 Startups Accelerator Announces Its Ninth Batch Of Companies And Two New EIRs | The 500 Startups Accelerator keeps rolling along. Now about two years old, the program is already on its ninth batch of participating companies. It’s also added a couple of entrepreneurs-in-residence to help out with the startups that have ... |
| Nov 20, 2013 | Is recommendation startup TargetingMantra India’s next big thing? | Every now and again a startup comes along that is doing something really great — a fledgling business both exciting and promising, and yet, it seems to be having a really hard time at making people understand the value of its product.
In T... |
| Nov 20, 2013 | Is recommendation startup TargetingMantra India’s next big thing? | Every now and again a startup comes along that is doing something really great — a fledgling business both exciting and promising, and yet, it seems to be having a really hard time at making people understand the value of its product.
In Ta... |
| How To Persuade Your Customers To Say ‘Yes’ Without Letting Them Know | Article Via TargetingMantra
Persuading customers to say ‘Yes’ without letting them know – isn’t this what every seller wants? The secret to more sales, however, lies in understanding what the buyer wants. Simply put, to sell your products, ... |
| TargetingMantra Raises $1.1 Mn From 500 Startups, Nexus & One97 Mobility Fund | Personalization platform for online businesses, TargetingMantra has raised $1.1 Mn in seed funding led by 500 Startups, Nexus Venture Partners, and One97 Mobility Fund. Angel investors including Rajan Anandan, MD OF Google India, Ankur Wari... |
| Shopping Cart Abandonment: Email Comparison Of India’s 13 Biggest Ecommerce Companies
#1. Product Abandoned in the Cart
#2. Call to Action
#3. Relevant Product Recommendations
#4. Responsive
#5. Short n Sweet
#6. No Discount
Conclusion | Article Via Targetingmantra
This article emphasize on one of the most effective ways to recover lost customers after they abandon their carts: Abandoned Cart Emails. We analysed 13 of India’s biggest ecommerce companies on how they send aba... |
| Indian Startup Hubs: 61 Delhi Startups To Look Out For (Updated 2018) | As part of our Indian Startup Hubs Series in past few weeks we have discussed about the startup ecosystems in Mumbai, Pune and Bangalore. This week, we will be covering about the growing Startup Ecosystem in Delhi & NCR.
In India, Delhi... |
| 10 Things To Keep In Mind While Designing A Mobile App | Article Via TargetingMantra / Image Via ShutterStock
You have a vision, inspiration and a name for your app. All you need is to get into the nitty-gritty details of designing the application. That is where your hiccups start because the nut... |
| Ecommerce Email Marketing In India: Customer Expectations Vs Reality | Article Via TargetingMantra / Email Image Via ShutterStock
While building a new state of the art email marketing platform – Snowflake, we tried to answer questions that plague each marketing manager –
How many emails should I send each week... |
| 500 Startups Announces Its 9th Batch Of Startups, 3 Indian Startups In The List | Silicon Valley based Startup Accelerator has announced its ninth batch with over 29 startups, which include 11 with women co-founder and 3 Indian startups. With this, the accelerator has also added two entrepreneurs-in-residence for its lat... |
| The 3 Laws For Building An Agile Marketing Team
Law #1 Form An Agile Team | Article Via TargetingMantra
Your marketing team has a weekly brainstorming session, yet delivering results has been slow. You have conducted massive strategy sessions, but implementing the tactics have cost you considerable time. You have a... |
| Challenges Of Building A Machine Learning Team In India | Over the past 2 years, most of my meetings with fellow entrepreneurs invariably reach the topic of hiring.
‘How hard is it to hire good tech talent?’ In one word, ‘Very!’
Given that we, at TargetingMantra have gone through the pains and ple... |
| 10 Best Practices of Abandoned Cart Emails | Article Source
“But people always leave”
Yes. Customers will abandon your shopping cart no matter how many mouthwatering offers you roll out.
The good news is that all abandoned carts are not lost customers. You can retarget them to come ba... |
| 9 Ecommerce Personalization Mistakes You’re Definitely Making | Article Via TargetingMantra
Personalization, a term better known for giving marketers a hard time, has now turned even more violent. It is now a key element of every eCommerce marketing strategy. Whether it is redefining the metrics like sa... |
| 11 Truths Why Going Mobile is Crucial for Your Business | Article Source
You know that ecommerce is growing at a never before rate today, but do you know that mCommerce is running even faster?
Given the leap in the growth rate of smartphones and tablets, this rise of mCommerce is definitely unders... |
| Nasscom Announces Winners Of NASSCOM Emerge 10 Award | Nasscom has announced its EMERGE 10 Award winners to recognize the companies in the IT product and service domains. As a part of Nasscom’s EMERGE 50 2015 Awards, ten startups are awarded every year on the basis of their excellence in the te... |
| 10 Mistakes Mcommerce Marketers Make (But You Don’t Have To) | Article Via TargetingMantra
Here is a list of mistakes most marketers make while developing a marketing strategy for mobile customers.Mistake #1 A dumb checkout process on a smart phone
There are a lot of things that can go wrong in a mobil... |
| Mobile App Or Mobile friendly Website? Dilemma Solved | Article Source
When ecommerce took off in the late 90s, many called it just another ‘fad’. Now, with ecommerce permeating its way into even our handheld devices, we clearly know how wrong they all were. Expanding is a small term, online com... |
| 4 Features That Make Ecommerce Apps Stand Out | Article Via TargetingMantra
Big ecommerce companies are putting in efforts to improve the user experience on mobile with a stronger tech infrastructure through mobile apps. Wonder why?
According to Criteo’s State of Mobile, Q1 2015 report, ... |
| 5 Characteristics Of A Highly Converting Product Page | Article Source / Image Source
This is what you did…
Employing the available technology, you created a high-end product page. According to you, the page promises to bring in potential customers, and hence, augment your fiscal numbers.
And, h... |
| Reducing Bounce Rate In Ecommerce | Article Via TargetingMantra
Let’s say, a user visited your website. He hung around for a few seconds, and without visiting the next webpage, bounced off your site. You just lost one potential customer. Does it sound like an everyday phenome... |
| Here Is The Secret That Is Helping Amazon Stay Reputed Online | Article Via TargetingMantra
A quick fact on a customer’s reviewing habit: A dissatisfied customer, on an average, tells 25 of his friends. A happy one to only 15!
Clearly, if good reviews spread like wildfire, bad reviews rush with the spee... |
| Can Subscription Models Work For Ecommerce? | Article Via TargetingMantra / Image Source
What is Subscription commerce?
Oh, so you don’t know what subscription commerce, also known as SubCom, is?
Well, think about magazine subscriptions but just for about anything, even for undies! Yes... |
| Ecommerce And The Growth Of Mobile Customer Support | Article Via TargetingMantra / Image Source
We have heard and seen the rise in adoption of mobile in almost every area of our economy, and ecommerce is no exception. We even discussed in one of our articles, how ecommerce companies are using... |
| Funding Galore: A Look At Startups That Raised Funding This Week | From online diagnostic ventures to startups for test drives, funds were secured in huge amounts by startups the passing week. Moreover, the IT and BPM bandwagon is having a great appetite to invest in startups related to tech space.
Have a ... |