Swayable | Persuasion Intelligence. Swayable is a creative pre-testing platform that measures how ads and messages will perform before they launch. Swayable helps major brands like Nike, AirBnB, and Amazon determine which concepts will be most effective, and with whom. The company applies robust data science and Randomized Controlled Trial (RCT) methodology to creative testing. This allows marketers to isolate the persuasion of each asset, and drill into custom audience segments - with data from thousands of participants in 24 hours. Save money and increase the impact of communications by understanding what works - with Swayable’s Persuasion Intelligence platform. Swayable is incorporated as a public benefit corporation dedicated to effective truth telling.
Employees: 11-50
Founded date: 2017
Investors 4
| Date | Name | Website |
| - | 32 Venture... | 32advisors... |
| - | Y Combinat... | ycombinato... |
| - | Paul Gross... | paulgrossi... |
| - | Propel Cap... | propelcapi... |
Mentions in press and media 6
| Date | Title | Description | Source |
| 04.03.2024 | Advertising Research Foundation Announces Speakers and Progr... | Pioneering Research on AI, Audience Diversity and Behavioral Shifts, Attention and Evolving Media La... | einpresswi... |
| 03.03.2020 | Super Tuesday: Here Are The States To Watch For A Biden Boun... | Pumped up: Democratic presidential candidate and former vice president Joe Biden galvanizes the ... ... | forbes.com... |
| 05.03.2018 | 14 Companies From the YC Winter 2018 Batch | Meet 14 companies that recently announced they’re part of the YC Winter 2018 batch. (You can see mor... | blog.ycomb... |
| 26.02.2018 | Using technology to craft accurate, persuasive political mes... | In a country that’s increasingly polarized, where partisan politics shape perception, the question o... | techcrunch... |
| 05.05.2011 | Swayable: Rating everything from Justin Bieber hairstyles to... | Lindsey Harper What haircut do you like best on Justin Bieber? Do you prefer Steve Jobs or Steve Bal... | geekwire.c... |
| 20.12.2010 | Using Mechanical Turk For Your Startup | A recent report found that up to 40% of new work requests on Amazon’s Mechanical Turk are spam. It’s... | readwrite.... |