Startups
We found and build data-driven software companies.
super{set} is a startup studio.
Led by seasoned engineer-entrepreneurs, we build products that solve complex business problems rooted in data.
We don't just critique, we partner with co-founders to craft and build.
super{set} is a startup studio.
Led by seasoned engineer-entrepreneurs, we build products that solve complex business problems rooted in data.
We don't just critique, we partner with co-founders to craft and build.
Overview
Location
United States, California, San Francisco
Employees
11-50
Total raised
$90M
Founded date
2018
Funding Rounds 1
| Date | Series | Amount | Investors |
| Sign up to see | Sign up to see | Sign up to see | Sign up to see |
Mentions in press and media 13
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Feb 18, 2026 | Flexible agentic marketing startup Kana Intelligence scores $15M in seed funding Send us a News Tip EXTRACT THE SIGNAL FROM THE NOISE Cookies | Marketing professionals have a mountain of artificial intelligence tools to choose from, but the founders of a new startup called Kana Intelligence Inc. believe there’s still an urgent need for a platform that can adapt to user’s needs. The... |
| Sep 16, 2025 | Mazlo Raises $4.5m Seed Funding to Expand Nonprofit Finance Platform | San Francisco-based fintech startup Mazlo has secured $4.5 million in seed funding to scale its compliance-driven banking and finance platform for nonprofits and fiscal sponsors. The round drew backing from Westbound Equity Partners, ventur... |
| Aug 19, 2025 | Silicon Valley’s AI deals are creating zombie startups: ‘You hollowed out the organization’ | Regulatory hurdles surrounding M&A have led tech giants to use an alternative tactic to acquire talent in artificial intelligence. Meta and Google have spent billions of dollars to bring in AI leaders, who are leaving their companies be... |
| Mar 28, 2024 | Boutique startup studio super{set} gets another $90 million to co-found data and AI companies | Startup studio super{set} has a fresh exit under its belt with the sale of marketing company Habu to LiveRamp for $200 million in January. Now, super{set} is adding another $90 million to its coffers as it doubles down on its strategy of bu... |
| Mar 28, 2024 | AI investor Super{set} is just short of target for Fund II | |
| Sep 15, 2023 | Answering AI’s biggest questions requires an interdisciplinary approach | Tom Chavez Contributor Share on X Tom Chavez is the co-founder of super{set}, a startup studio; the chair of the Ethical Tech Project, a think and do tank; and the CEO and co-founder of Boombox.io. When Elon Musk announced the team behind h... |
| Jul 25, 2023 | What It Takes To Be A Successful Serial Entrepreneur | When I think of the attributes of a successful serial entrepreneur, grit, organized thinking, humility, and raw intellectual clock speed typically come to mind. What I don’t typically think of is the ability to lob a liquor miniature with p... |
| May 31, 2023 | Stop Over Indexing On Pedigree In The Startup World. Look For These Qualities Instead. | Obsessive intensity. Pack animal nature. Unyielding grit. A chip on the shoulder. That's what should set someone apart in the startup world. Nothing more, nothing less. |
| Jun 28, 2022 | Kogniz™ Unveils Next-Generation Computer Vision Platform to Predict and Prevent Safety and Operations Issues | Kogniz mass notification text alert. “By enabling a ready-to-deploy gun detection solution, we’re making it dramatically easier for companies, governmental agencies, schools, and hospitals to prepare for and then help reduce the harm done b... |
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FAQ about super{set}
When was super{set} founded?
super{set} was founded in 2018.
How much funding has super{set} raised?
super{set} has raised $90M in total across 1 funding round.
What has the press written about super{set}?
Parsers VC has collected 13 articles mentioning super{set}, among them “Flexible agentic marketing startup Kana Intelligence scores $15M in seed funding Send us a News Tip EXTRACT THE SIGNAL FROM THE NOISE Cookies” (Feb 18, 2026) and “Mazlo Raises $4.5m Seed Funding to Expand Nonprofit Finance Platform” (Sep 16, 2025).
Is super{set} still active?
Yes, super{set} is active; its latest activity on Parsers VC dates from Feb 19, 2026.