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Recognised by the British Bank Awards for ‘Best Innovation of the Year 2021’ Snoop is a consumer focused business helping people to spend, save and live smarter.
If you’re one of the 8/10 consumers who end up overpaying for at least one essential service - for example on your energy, mobile, mortgage, insurance, broadband bills – Snoop will give you a unique feed of money-saving ideas, 100% personalised to you. By helping you switch to better deals across your household finances, at exactly the right time, Snoop can save the average household around £1,500 each year.
So, what would you do with an extra £1,500 per year in your pocket?
If you’re one of the 8/10 consumers who end up overpaying for at least one essential service - for example on your energy, mobile, mortgage, insurance, broadband bills – Snoop will give you a unique feed of money-saving ideas, 100% personalised to you. By helping you switch to better deals across your household finances, at exactly the right time, Snoop can save the average household around £1,500 each year.
So, what would you do with an extra £1,500 per year in your pocket?
Overview
Employees
11-50
Total raised
$20.9M
Founded date
2019
Funding Rounds 1
| Date | Series | Amount | Investors |
| Sign up to see | Sign up to see | Sign up to see | Sign up to see |
Mentions in press and media 19
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Jun 19, 2025 | Navigating the Financial App Landscape: Your Guide to Smart Money Management | In today's fast-paced world, managing money can feel like trying to catch smoke with your bare hands. The right financial app can be your net, helping you budget, save, and invest with ease. With a plethora of options available, choosi... |
| Jun 17, 2025 | Apps to help you manage your money | Apps can help you budget, save and invest. The right one for you will depend on the features you’re after, your needs, and what you’re willing to spend. Are you looking to spend more responsibly, save up for a goal or simply get some insigh... |
| Jun 12, 2025 | The Rising Tide of Financial Scams: Navigating the Waters of Deceit | In the digital age, financial scams are like weeds in a garden—growing faster than we can pull them out. Recent reports reveal a staggering rise in fraud cases, with criminals pocketing over £1 billion in the UK alone in 2024. The numbers a... |
| Jun 11, 2025 | How to spot a financial scam | Financial scams are on the rise. Here’s what to be aware of to make sure you don’t fall victim to one, and what to do if you or someone you know is scammed. Criminals stole over £1bn through fraud in 2024, UK Finance’s latest fraud report h... |
| Mar 25, 2024 | Money Saving App Snoop Launches Credit Score Service in Partnership with Equifax | Snoop, the money-saving app, has recently launched a free credit score service in partnership with Equifax, making it the “first” to combine money management and credit score in one app. Having a good credit score plays a big part in access... |
| Feb 24, 2022 | What the FinTech? | S.3 Episode 1 | Talking open banking | Welcome to the brand-new season of the What the Fintech? podcast! To kick off season three, we’re joined by John Natalizia, co-founder and CEO of Snoop, a smart money mobile app powered by open banking. In our News in Numbers section, John ... |
| Nov 2, 2021 | Softbank leads a nearly $100 million funding round for a metaverse and NFT-focused startup also backed by Snoop Dogg | NFT. Sashkin A metaverse startup got nearly $US100 ($AU133) million in a funding round led by Softbank. Sandbox is a virtual world where players can monetize digital assets like NFTs. Snoop Dogg, The Walking Dead, and CryptoKitties have als... |
| Nov 2, 2021 | Softbank leads a nearly $100 million funding round for a metaverse and NFT-focused startup also backed by Snoop Dogg | A metaverse startup got nearly $100 million in a funding round led by Softbank. Sandbox is a virtual world where players can monetize digital assets like NFTs. Advertisement A metaverse and NFT-focused startup scored nearly $100 million in ... |
| Oct 14, 2021 | Snoop Dogg-backed tech firm powering pot industry valued at $3.75 billion | Dutchie, a technology platform for cannabis dispensaries, has raised $350 million in funding, bringing its valuation to $3.75 billion, according to a company statement Thursday. The new round of funding more than doubles the value of the co... |
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FAQ about Snoop
When was Snoop founded?
Snoop was founded in 2019.
How much funding has Snoop raised?
Snoop has raised $20.9M in total across 1 funding round.
What has the press written about Snoop?
Parsers VC has collected 19 articles mentioning Snoop, among them “Navigating the Financial App Landscape: Your Guide to Smart Money Management” (Jun 19, 2025) and “Apps to help you manage your money” (Jun 17, 2025).
Is Snoop still active?
Yes, Snoop is active; its latest activity on Parsers VC dates from Feb 3, 2026.