Discover original outfits, practical styling advice and reliable product recommendations.
Our mission is simple: to bring you flattering, mood-boosting fashion that makes you feel confident – and support independent brands while we’re at it.
Shop styles that all your friends will be asking about, designed for everyday and extraordinary moments.
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Location: United Kingdom, England, London
Member count: 51-200
Total raised: $234.2K
Founded date: 2011
Investors 3
Funding Rounds 1
| Date | Series | Amount | Investors | Deal News |
| 06.10.2013 | - | $234.2K | - | - |
Mentions in press and media 3
| Date | Title | Description | Category | Author | Source |
| 29.01.2019 | Five Cleve... | Regardless what kind of busine... | - | - | forbes.com... |
| 08.07.2014 | Meet Londo... | The online fashion boutique is... | - | Faith Meri... | vator.tv/n... |
| 12.09.2012 | Tumblr’s F... | Mr. Uhovski (Photo: Twitter/Va... | - | - | observer.c... |