DIRECT (Earlier ShopKirana) is a B2B - commerce company focused on technology and supply chain innovation that aims to empower retailers to be competitive by providing technology, operational expertise and scale advantage. Idea is to partner with millions of retailers (by becoming part of their supply chain) and making it the biggest and quickest go-to-market channel for products and services. ShopKirana directly works with brands to give them a boost on the demand side and reach to masses with transparency and deep market intelligence.
ShopKirana is a b2b platform, started with a vision to empower millions of retailers which connects 1.2 Bn+ population of India in terms of trade. Even after ages of Internet in India, small mom pop stores holds more than 90% of all India retail trade & are the backbone of our economy.
We connect retailers directly with brands with the help of technology & supply chain innovation to source products within 48 hrs. Our "execution on ideas" journey started in 2015...We started very first fmcg/grocery b2b multibrand platform for unorganised kirana stores in India.
Location: India, Madhya Pradesh, Indore
Employees: 501-1000
Founded date: 2014
Investors 4
| Date | Name | Website |
| - | Lead Angel... | leadangels... |
| - | InfoEdge V... | infoedgeve... |
| - | Incubate F... | incubatefu... |
| - | Better Cap... | bettercapi... |
Mentions in press and media 18
| Date | Title | Description | Source |
| 07.06.2023 | Data snapshot: Agribusiness Marketplaces & Fintech conti... | Data Snapshot is a regular AFN feature in which we analyze agrifoodtech market investment data provi... | agfunderne... |
| 31.01.2022 | Incubate backed ShopKirana raises $38M in Series C round | - | incubatefu... |
| 26.01.2022 | ShopKirana raises $38 Mn in Series C; valuation crosses $150... | B2B e-commerce platform ShopKirana has raised $38 million in its Series C round from new and existin... | entrackr.c... |
| 26.01.2022 | Shopkirana raises $38 million led by Info Edge, Oman India, ... | ETtech Bengaluru: Business-to-business grocery startup Shopkirana said it has raised $38 million fro... | economicti... |
| 26.01.2022 | Shopkirana raises $38 million led by Info Edge, Oman India, ... | ETtech Bengaluru: Business-to-business grocery startup Shopkirana said it has raised $38 million fro... | economicti... |
| 17.03.2020 | How Indian agritech can help address climate risks | Editor’s note: Hemendra Mathur is an investor, mentor and board member of many Indian agritech, food... | agfunderne... |
| 19.08.2019 | Indian B2B platform ShopKirana raises $10m from Info Edge, I... | Premium B2B ecommerce platform ShopKirana has secured $10 million in a Series B round of funding fro... | dealstreet... |
| 17.08.2019 | Indore-based ShopKirana bags $10 Mn in series B round | B2B e-commerce platform ShopKirana has raised $10 million in series B funding round from Info Edge, ... | entrackr.c... |
| 06.12.2018 | B2B e-com platform ShopKirana raises $2 Mn from Info Edge an... | B2B e-commerce platform ShopKirana has raised $2 million from Info Edge with the participation of AE... | entrackr.c... |
| 11.02.2016 | ShopKirana raises funding from ex-Samsung exec, others | Indore-based Shop Kirana E Trading Pvt Ltd, which runs B2B platform ShopKirana connecting individual... | vccircle.c... |
Show more