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ShopIgniter’s powerful social performance marketing platform enables digital marketing leaders to reach and convert their social mobile consumers. Innovative brands like Target, Ford, Disney, Sony Music, Nike and Universal use the Igniter platform to deliver, manage, optimize and measure highly effective social media advertising campaigns in social streams that drive brand and business outcomes across networks and devices. ShopIgniter was acquired by Mixpo, a video advertising technology company, in September 2014. ShopIgniter will continue to operate in this space as Mixpo and ShopIgniter integrate the two platforms.
Overview
Location
United States, Oregon, Portland
Employees
11-50
Total raised
$9.5M
Founded date
2009
Funding Rounds 2
| Date | Series | Amount | Investors |
| Sign up to see | Sign up to see | Sign up to see | Sign up to see |
| May 25, 2011 | Series B round | $8M |
Mentions in press and media 14
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Sep 3, 2014 | Video ad startup Mixpo acquires Portland-based ShopIgniter | Mixpo, a Seattle startup that makes it easy to create online video ads, has acquired Portland-based ShopIgniter in a deal of undisclosed size. The companies should know each other well, since both are based in the Pacific Northwest and back... |
| Apr 16, 2014 | 3 reasons your customers are abandoning their carts | This sponsored post is produced by Gigya. The following blog post was coauthored with Kelly Cooper of ShopIgniter, a social performance marketing platform that enables digital marketers to reach and convert their social and mobile consumers... |
| Jan 20, 2014 | ShopIgniter raises another $1.5M to help brands sell on Facebook | ShopIgniter, a four-year-old startup that helps brands market products through social media, has raised an additional $1.5 million from its existing investors. Madrona Venture Group and Trinity Ventures both participated in ShopIgniter’s la... |
| Sep 24, 2013 | LinkedIn Turns Promoted Job Listings Into News Feed Ads | Tech LinkedIn Turns Promoted Job Listings Into News Feed Ads Cooper Smith 2013-09-24T12:06:00Z Share icon An curved arrow pointing right. Share Facebook Icon The letter F. Facebook Email icon An envelope. It indicates the ability to send an... |
| Jan 21, 2013 | Startup Spotlight: ShopIgniter helps big brands sell on Facebook | ShopIgniter has assisted Nike in selling golf balls and Levi’s in selling jeans, but not from the traditional storefront. Instead, the 4-year-old Portland startup is helping big brands tap into the power of social networks, making it easier... |
| Apr 20, 2012 | Event Marketing: The Key To F-Commerce? | Editor’s note: Patricia Nakache is a General Partner at Trinity Ventures where she invests in early stage social commerce and entertainment companies. Trinity Ventures is an investor in the following companies mentioned in this article: Bea... |
| May 25, 2011 | ShopIgniter Raises $8M in Series B Funding | ShopIgniter, a Portland, OR-based provider of social eCommerce software, has raised $8m in Series B funding. Investors include new investor Trinity Ventures and existing investor Madrona Venture Group. The company intends to use the funds t... |
| May 25, 2011 | ShopIgniter lands $8 million to help retailers establish storefronts on Facebook | ShopIgniter helps Nike on Facebook ShopIgniter has helped Nike, CafePress and more than 100 other customers establish retail outposts on Facebook. Now, the Portland startup is looking to supercharge efforts. The company today is announcing ... |
| Mar 23, 2011 | How retailers and brands will evolve through social e-commerce | One of the big shifts in online shopping last year was the emergence of social e-commerce. Brands and retailers started to realize that social networks aren’t just a means to extend their visibility but also a way to pull in more revenue. T... |
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FAQ about ShopIgniter, Inc.
When was ShopIgniter, Inc. founded?
ShopIgniter, Inc. was founded in 2009.
How much funding has ShopIgniter, Inc. raised?
ShopIgniter, Inc. has raised $9.5M in total across 2 funding rounds.
What funding rounds has ShopIgniter, Inc. raised?
Parsers VC lists 2 funding rounds of ShopIgniter, Inc., among them a Series B round of $8M on May 25, 2011.
What has the press written about ShopIgniter, Inc.?
Parsers VC has collected 14 articles mentioning ShopIgniter, Inc., among them “Video ad startup Mixpo acquires Portland-based ShopIgniter” (Sep 3, 2014) and “3 reasons your customers are abandoning their carts” (Apr 16, 2014).
Is ShopIgniter, Inc. still active?
ShopIgniter, Inc. is probably closed: its latest activity on Parsers VC dates from Sep 5, 2014.