Startups
Semcasting, a data-as-a-service provider, created the next-generation end-to-end audience design solution, AudienceDesigner, which includes omnichannel onboarding, audience design, and attribution in one self-serve platform. Our three-time patented SmartZones® IP Targeting platform onboards a wide array of consumer, business, mobile, and internet site traffic to both online and offline locations. SmartZones uniquely links all cross-device activity for targeted advertising and attribution with nearly 100% reach and unrivaled accuracy. Semcasting is headquartered in North Andover, Massachusetts.
Overview
Location
United States, Massachusetts, North Andover
Employees
11-50
Phone
+1 978-684-7580
Founded date
2009
Mentions in press and media 7
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Aug 27, 2017 | Semcasting Acquires Transparency AI | Semcasting, the North Andover, MA-based creator of the patented IP targeting technology Semcasting Smart Zones®, acquired Transparency AI, an Orlando-based automotive marketing attribution company. The transaction was a purchase of assets f... |
| Aug 25, 2017 | Boston Tech Watch: Rethink Robotics, SquadLocker, Semcasting & More | Share Share on Facebook Share on Twitter LinkedIn Email Reprints There was a flurry of tech deals announced this week in Boston, including the acquisitions of Applause, Digital Lumens, and Dragon Innovation, and a $6 million investment in G... |
| Oct 22, 2016 | Heading for a national healthcare wallet | Ray Kingman Contributor Ray Kingman is the founder and CEO of Semcasting. More posts by this contributor IoT And The Rise Of Subscription Marketing Later this year, Anthem, Cigna, Aetna and Humana will all argue their respective mergers don... |
| Aug 27, 2015 | IoT And The Rise Of Subscription Marketing | Ray Kingman Contributor Ray Kingman is the founder and CEO of Semcasting. More posts by this contributor Heading for a national healthcare wallet The ties that bind consumers to brands are growing stronger. At the same time, however, they a... |
| Aug 22, 2014 | Canvas fingerprinting: Why ad tech’s latest shiny object is pure trouble | One-to-one has become the ad tech industry’s bright shiny object — an unrealizable ideal that’s always just out of reach. Chasing it has driven innovation, but it also has driven us to a place where consumers are increasingly uncomfortable ... |
| Aug 22, 2014 | Canvas fingerprinting: Why ad tech’s latest shiny object is pure trouble | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! One-to-one has become the ad tech industry’s brig... |
Reviews 0
FAQ about Semcasting, Inc.
When was Semcasting, Inc. founded?
Semcasting, Inc. was founded in 2009.
What has the press written about Semcasting, Inc.?
Parsers VC has collected 7 articles mentioning Semcasting, Inc., among them “Semcasting Acquires Transparency AI” (Aug 27, 2017) and “Boston Tech Watch: Rethink Robotics, SquadLocker, Semcasting & More” (Aug 25, 2017).
Is Semcasting, Inc. still active?
Yes, Semcasting, Inc. is active; its latest activity on Parsers VC dates from Feb 12, 2025.