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Segmint empowers financial institutions and financial technology providers to easily understand and leverage data, interact with customers, and measure results. Derived from billions of transactions, Segmint provides the fastest and most accurate customer insights through advanced data tagging, categorization, and contextualization. Our insights enable all functions of an organization to inform strategies including competitive analysis, risk, marketing, customer experience, and product innovation.
To empower your organization visit segmint.com or follow us on Twitter @Segmint.
To empower your organization visit segmint.com or follow us on Twitter @Segmint.
Overview
Location
United States, Ohio, Cuyahoga Falls
Employees
11-50
Total raised
$9M
Founded date
2007
Investors 1
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Funding Rounds 1
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Mentions in press and media 21
| Date | Title | Description |
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| Apr 8, 2021 | NYMBUS Announces Collaboration With Data & Analytics Company Segment | NYMBUS, a U.S. financial service platform provider, announced on Thursday it has teamed up with data and analytics company Segmint to enhance its’ customer-based transaction data across its entire suite of banking products and services.The ... |
| Feb 4, 2021 | Segmint's Core Data Activation For Financial Institutions Drives Year-Over-Year Company Growth During Pandemic | As the banking industry evolves, it is critical for financial institutions to leverage data as a core competency to better compete, deliver personalized messages to their customers that are meaningful, and manage attrition to remain profita... |
| Oct 11, 2017 | Two Thirds of Bank Customers Feel Retail Websites Know Them Better Than Their Bank | Consumers feel retail websites like Amazon and Netflix know more about them than their banks, according to Part II of the 2017 Segmint Consumer Bank Marketing Report AKRON, Ohio–(BUSINESS WIRE)–October 11, 2017– Banks should know best. Bank... |
| Jul 11, 2017 | Segmint Announces Strategic Partnership with IBM to Enhance Financial Institutions Data | New dynamic insight solution helps banks harness customer insights to better predict life events AKRON, Ohio–(BUSINESS WIRE)–July 11, 2017– Segmint today announced a strategic partnership with IBM to integrate Segmint’s Key Lifestyle Indica... |
| May 9, 2017 | Nearly 75% of Consumers Don’t Feel Their Bank Helps Them Meet Their Financial Goals | Part I of the 2017 Segmint Consumer Bank Marketing Report finds consumers expect more information from their banks, tailored to their needs and circumstances AKRON, Ohio–(BUSINESS WIRE)–May 9, 2017– Americans expect their bank to actively h... |
| Mar 7, 2017 | Segmint Cited in the Gartner Magic Quadrant for Digital Marketing Hubs | AKRON, Ohio–(BUSINESS WIRE)–March 7, 2017– Segmint, a leading provider of data-driven software solutions, today announced it has been cited by Gartner, Inc. in the February 2017 “Magic Quadrant for Digital Marketing Hubs.” Segmint analyzes ... |
| Oct 24, 2016 | Majority of Americans Trust their Bank Knows What Services They Need, But They Desire More Timely Advice, According to Part II of the Segmint Consumer Bank Marketing Report | AKRON, Ohio–(BUSINESS WIRE)–October 24, 2016– Now more than ever, Americans are ready for more helpful information from their banks, according to Part II of a survey released today from Segmint at the Money20/20 event in Las Vegas. Part II ... |
| Sep 13, 2016 | Millennials and Parents Are Most Receptive to Personalized Bank Marketing, According to New Research from Segmint | AKRON, Ohio–(BUSINESS WIRE)–September 13, 2016– One in two Americans who have a bank are open to receiving marketing communications and personalized advertising from their financial institutions, and that proportion increases among millenni... |
| Feb 16, 2016 | Segmint Expands Growing Client Portfolio with Signing of 15 Banks | Continued strong momentum for Segmint’s data-driven marketing solution that efficiently drives cross-sell, new customer acquisition and engagement AKRON, Ohio–(BUSINESS WIRE)–February 16, 2016– Segmint, a global leader in active analytics a... |
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FAQ about Segmint
When was Segmint founded?
Segmint was founded in 2007.
How much funding has Segmint raised?
Segmint has raised $9M in total across 1 funding round.
What has the press written about Segmint?
Parsers VC has collected 21 articles mentioning Segmint, among them “NYMBUS Announces Collaboration With Data & Analytics Company Segment” (Apr 8, 2021) and “Segmint's Core Data Activation For Financial Institutions Drives Year-Over-Year Company Growth During Pandemic” (Feb 4, 2021).
Is Segmint still active?
Yes, Segmint is active; its latest activity on Parsers VC dates from Apr 8, 2021.