SBI Card

SBI Card was launched in October 1998 by the State Bank of India and GE Capital. In December 2017, State Bank of India and The Carlyle Group acquired GE Capital`s stake in SBI Card, post which SBI held 74% while Carlyle held 26% in the Company. The legal name of SBI Card was changed on 20 August ’19, from SBI Cards and Payment Services Private Limited to SBI Cards and Payment Services Limited, on account of its conversion from a “Private Limited” company to a “Public Limited” company. In March 2020, SBI Card became the first pure play credit card company to list on the stock exchanges in India. SBI Card is a leading issuer of credit cards in India. The company offers Indian consumers access to a wide range of world-class, value-added payment products and services. With a customer base of over 10 million, SBI Card operates through a footprint of more than 145 cities in India. SBI Card is the second largest credit card issuer in India, at present. The SBI Card brand is based on the value proposition of 'Make Life Simple'. The proposition manifests in SBI Card’s continuous efforts to simplify the lives of its customers, employees and other business stakeholders. SBI Card’s innovative products and services, along with its commitment towards being a responsible corporate citizen, form the framework of delivering on this promise consistently. Customer centricity, supported by the values of trust and transparency, is core to SBI Card’s operations.