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RXBAR simplifies food by creating snacks that are real and delicious. It's transparent and straightforward—no overblown claims, certifications, or gimmicks. We care about product integrity and emphasizes transparency at every level of the business. In a world of confusing nutritional labels and specious health claims, it stands out because the brand has nothing to hide. With products including RXBAR, RXBAR Kids, RX A.M. Oats and RX Nut Butter, RXBAR makes food that not only tastes good, but is wholesome and nutritious too.
Overview
Location
United States, Illinois, Chicago
Employees
201-500
Founded date
2013
Mentions in press and media 30
| Date | Title | Description |
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| Feb 20, 2026 | Campbell’s shakes up snack leadership | Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. Dive Brief: Campbell’s has hired former Kellanova leader Mohit Anand to lead the Goldfish maker’s snacks division. Anand will step into the r... |
| Dec 12, 2025 | Leftovers: McCormick reveals 2026 flavor of the year | ‘Call Her Daddy’ host enters energy drink market | Listen to the article 5 min This audio is auto-generated. Please let us know if you have feedback. Leftovers is our look at a few of the product ideas popping up everywhere. Some are intriguing, some sound amazing and some are the kinds of ... |
| Jan 25, 2025 | Brewing Change: The Craft Beer Revolution in a Health-Conscious World | The craft beer landscape is shifting. It’s not just about hops and barley anymore. The tides are changing, and breweries are adapting. As health-conscious consumers seek balance, brands like Dogfish Head are leading the charge. They’re not ... |
| Jan 24, 2025 | How Dogfish Head uses social-first marketing as craft beer tides change | Listen to the article 5 min This audio is auto-generated. Please let us know if you have feedback. Dogfish Head is celebrating the New Year the only way the Delaware-based brewery knows how: with a new addition to its trademark line of cont... |
| Oct 3, 2024 | Burger King’s ‘Bundles of Joy’: A Bold Gamble in a Sensitive Era | In a world where brands walk a tightrope of sensitivity, Burger King has thrown down the gauntlet with its latest campaign, ‘Bundles of Joy.’ Launched on September 26 in the UK, this audacious marketing move features women post-birth, cradl... |
| Oct 2, 2024 | Lucky Energy: Better-For-You Energy Drink Company Secures $11.75 Million (Series A) | Lucky Energy, a simpler and better-for-you energy drink company, announced the closing of an oversubscribed $11.75 million Series A led by Brand Foundry Ventures with additional investment from Imaginary Ventures, Sapphire Sport, and Sugar ... |
| Sep 17, 2024 | Kind appoints Mars-insider as new CEO ‘to shape future of snacking’ | Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. Dive Brief: Mars’ Kind Snacks named Daniel Calderoni as CEO of its North American operations. Calderoni brings more than 20 years of global e... |
| Aug 23, 2024 | David: $10 Million (Seed) Raised To Build Tools For Increasing Muscle | David, a platform that designs tools to increase muscle and decrease fat, announced a $10 million seed funding round. This investment was led by David CEO and co-founder Peter Rahal, with additional participation from Valor Siren Ventures, ... |
| Aug 20, 2024 | David Raises $10 Million in Seed Funding to Bring Science-Based Nutrition Products to Market | The capital will fuel the development of high-protein, low-calorie foods. NEW YORK, Aug. 20, 2024 /PRNewswire/ -- David, a platform that designs tools to increase muscle and decrease fat, today announced a $10 million seed funding round. Th... |
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FAQ about RXBAR
When was RXBAR founded?
RXBAR was founded in 2013.
What has the press written about RXBAR?
Parsers VC has collected 30 articles mentioning RXBAR, among them “Campbell’s shakes up snack leadership” (Feb 20, 2026) and “Leftovers: McCormick reveals 2026 flavor of the year | ‘Call Her Daddy’ host enters energy drink market” (Dec 12, 2025).
Is RXBAR still active?
Yes, RXBAR is active; its latest activity on Parsers VC dates from Aug 13, 2026.