Purple Elephant Ventures is one of Africa’s first venture studios, designed to build and eventually spin-off three or four start-ups per year focused on improving sustainable travel and tourism in Africa. It was founded on the thesis that there is tremendous opportunity to modernize Africa’s large (~$200B) but somewhat out-of-date (only ~30% booked online) travel sector. We want to be the hub for innovation for Africa's travel and tourism sector.
Location: Kenya, Nairobi
Employees: 11-50
Total raised: $5.5M
Founded date: 2020
Funding Rounds 2
| Date | Series | Amount | Investors |
| 31.01.2025 | Seed | $4.5M | - |
| 15.10.2022 | Pre-Seed | $1M | - |
Mentions in press and media 12
| Date | Title | Description |
| 17.04.2025 | Kenyan venture firm Purple Elephant Ventures raised its Seed round to $5 M | Purple Elephant Ventures (PEV), a tourism-focused venture studio based in Nairobi, has added US $500,000 to its seed round, bringing the total to US $5 million. PEV was founded by serial entrepreneur Mikul Shah, the founder of EatOut Africa... |
| 09.04.2025 | Purple Elephant Ventures Secures $500K Investment from Alphatron, Bringing its Seed Round Total to $5M | Share this: Click to share on Facebook (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to email a link to a friend (Op... |
| 31.01.2025 | Kenyan tourism-focused venture studio Purple Elephant Ventures raised $4.5 M Seed funding | Purple Elephant Ventures (PEV), a tourism-focused venture studio based in Nairobi, has raised US $4.5 million in seed funding to further its goal of developing innovative travel technology that will make the continent a global leader in reg... |
| 18.01.2025 | Purple Elephant Ventures: A New Dawn for African Tourism Tech | In the heart of Nairobi, a revolution is brewing. Purple Elephant Ventures (PEV) has raised $4.5 million in seed funding, marking a pivotal moment in the African tourism landscape. This venture studio is not just another player in the field... |
| 16.01.2025 | Purple Elephant Ventures Secures $4.5M Seed Round, Setting Record as Kenya’s Largest Tourism-Tech Fundraise | Share this: Click to share on Facebook (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to email a link to a friend (Op... |
| 15.01.2025 | Purple Elephant Ventures raises $4.5 million seed round to scale portfolio startups | Purple Elephant Ventures (PEV), which styles itself as the “world’s first tourism-focused venture studio,” has raised $4.5 million in seed funding. The Nairobi-based venture studio will use the funding to scale its portfolio of startups and... |
| 15.01.2025 | Purple Elephant Ventures Secures $4.5M Seed Round, Setting Record in Kenya’s Tourism-Tech Scene | In a groundbreaking move for African travel technology, Purple Elephant Ventures (PEV), a Nairobi-based venture studio, has raised $4.5 million in seed financing. This landmark funding is not only a testament to the burgeoning potential of ... |
| 15.10.2022 | Kenyan startup Purple Elephant Ventures secured $1 M Pre-seed funding | A group of well-known international investors has closed a pre-seed round of US $1 million for Nairobi-based Purple Elephant Ventures (PEV), a venture studio that focuses on the tourism industry, to support the launch of startups that will ... |
| 07.10.2022 | Purple Elephant Ventures, Kenya’s tourism-focused startup studio, raises $1M pre-seed funding | A Kenya-based venture studio with a focus on tourism, Purple Elephant Ventures (PEV), has raised $1 million pre-seed funding to build the next generation of startups that use technology to modernize the tourism sector. Investors participati... |
| 07.10.2022 | Purple Elephant Ventures raises $1 million in pre-seed round | Kenyan tourism-focused venture studio, Purple Elephant Ventures (PEV), the world’s first, has closed a pre-seed round of $1 million. The venture studio wants to use the funding to build at least three startups every year. PEV’s mission is t... |
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