Startups
This TV show inspires entrepreneurship in Wisconsin sponsored by UWM-Lubar Entrepreneurship Center.
Overview
Location
United States, Wisconsin
Employees
1-10
Mentions in press and media 15
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Jun 22, 2026 | Ten Seasons In, ‘Project Pitch It’ Still Bets on Wisconsin Innovation | Project Pitch It recently wrapped its tenth season this spring. Created and executive produced by Bev Greenberg, the show has now funneled more than $4 million in cash and prizes to contestants over the years. In each episode, founders pitc... |
| May 25, 2026 | Mumbies to appear on season finale of ‘Project Pitch It’ | Milwaukee-based natural pet products company Mumbies will appear on the season 10 finale of Project Pitch It this weekend as the startup continues expanding its retail footprint and charitable efforts. Founder Bradley Will said pitching on ... |
| May 25, 2026 | Mock & Co. brings Wisconsin flavor to the zero-proof market | A growing number of adults are rethinking their relationship with alcohol, but in a state where social activities often center around consuming alcohol, opting out can feel like missing out. Madison-based beverage startup Mock & Co. is ... |
| Mar 28, 2026 | Season 10 of Project Pitch It premieres April 11 | When Project Pitch It returns for its 10th season on April 11, the long-running television series will once again introduce a diverse collection of early-stage companies to Wisconsin viewers. For Milwaukee-area founders, the show has become... |
| May 27, 2025 | Comfyist continues steady growth | Comfyist founder Amy Fallucca knows her customers—because many of them come back for more. Since launching her Milwaukee-based apparel company in 2021, Fallucca has maintained a clear vision: create high-quality, thoughtfully constructed at... |
| May 19, 2025 | Easy Clasp heads to market after TV win and patent approval | Founder Kayla Lokker’s mission to make jewelry easier to wear is garnering attention—and real traction. The recent UW-Milwaukee graduate is the inventor of Easy Clasp, a retractable jewelry attachment that simplifies fastening necklaces, es... |
| May 14, 2025 | TNT Creative Gaming builds momentum | When MKEStartup.News first spoke with identical twins Ben and John Teich in 2023, their debut board game Mythic Gems had just been released following a successful Kickstarter campaign. Now, less than a year later, the founders of Milwaukee-... |
| May 12, 2025 | Crème de Liqueur brings boozy indulgence to the ice cream aisle | A shared love for desserts, and a pandemic-fueled brainstorm led to a growing two-city startup producing alcohol-infused frozen custard for adults with refined taste. Crème de Liqueur, co-founded by Elizabeth Nash and Nisreen Galloway, spec... |
| Apr 7, 2025 | Luwello wins top prize on Project Pitch It for eco-conscious dog gear | Milwaukee-based startup Luwello is on a mission to make it easier for dog lovers to bring their pups along for everyday adventures — and they’re doing it with thoughtful, U.S.-made gear that caught the attention of the judges on Season 9 of... |
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FAQ about Project Pitch It
What has the press written about Project Pitch It?
Parsers VC has collected 15 articles mentioning Project Pitch It, among them “Ten Seasons In, ‘Project Pitch It’ Still Bets on Wisconsin Innovation” (Jun 22, 2026) and “Mumbies to appear on season finale of ‘Project Pitch It’” (May 25, 2026).
Is Project Pitch It still active?
Yes, Project Pitch It is active; its latest activity on Parsers VC dates from Sep 28, 2026.