It’s 2019, and there’s still no good way to advertise on the web. Programmatic Ads convert poorly, and Content Marketing is both time-consuming and expensive.
Presscast is a new advertising channel that delivers the best of both worlds. Our AI matches brands with articles that their customers are already reading, and our marketplace lets them embed a message right in the text. No more ad-blockers, and no more expensive content teams.
For our 2,000+ brands, Presscast is word-of-mouth on an industrial scale. For our 700+ publishers, it’s steady revenue that respects their users.
Guillaume Collard
Guillaume has founded two Marketing Tech consultancies from scratch — one in France and one in Canada — and managed AdTech innovation projects for LVMH, Publicis Consulting, APCO World- wide and Weber Shandwick. He holds a Masters in Cognitive Science from the University of Montreal.
Louis Thibault
Louis is a journalist, turned Cognitive Neuroscientist, turned CEO. He holds a PhD in Cognitive Neuroscience from the University of Paris Descartes, where he used advanced Machine Learning techniques to detect conscious context in the brain. These same algorithms are at the heart of Presscast’s matching.
Casey Chance
Casey worked in Inbound Engineering at Moz, the biggest SEO tools company in the world. He scaled Content Marketing infrastructure, and built systems to track and convert leads, using indexed data from trillions of pages. He holds a B.S. in Computer Science and Mathematics from the University of Delaware.
Overview
FAQ about Presscast
When was Presscast founded?
Presscast was founded in 2017.
Is Presscast still active?
Presscast is probably closed: its latest activity on Parsers VC dates from Mar 27, 2019.