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PROMOTION OPTIMIZATION INSTITUTE. Bringing together manufacturers, retailers, solution providers, analysts, academics and other industry leaders to optimize sales, marketing, and merchandising strategies with a focus on the customer/shopper.
Overview
Location
United States, New York, Bardonia
Mentions in press and media 15
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Apr 25, 2023 | The Promotion Optimization Institute Releases 2023 Vendor Panorama for Consumer Goods Retail Sales Execution | Innovation and being nimble will be the key to gaining in-store execution, improving the consumer experience, and moving the needle in brand loyalty. WYCKOFF, N.J. (PRWEB) April 25, 2023 The Promotion Optimization Institute (POI), the leadi... |
| Jan 30, 2023 | Seventy-eight percent of CPG Manufacturers are Struggling to Manage Total Enterprise Modern Trade Spend, The Promotion Optimization Institute Finds | POI research demonstrates that holistic enterprise planning, creating omni-channel balance, digitally transforming and finding areas of efficiency with people, process, and systems are critical to making faster, agile decisions that meet co... |
| Oct 18, 2022 | McKinsey & Company Receives Top Rating and Best-in-Class Distinctions in the POI 2022 Enterprise Planning Vendor Panorama Report | NEW YORK and LONDON, Oct. 18, 2022 (GLOBE NEWSWIRE) -- McKinsey & Company has announced that Periscope by McKinsey, a suite of marketing and sales tools that help companies grow revenue sustainably, has received five Best-in-Class disti... |
| Sep 26, 2022 | Promotion Optimization Institute identifies 2022’s top enterprise capabilities and vendors | With projected recessionary headwinds, now is the time to put in place the digital transformation and automation that enables your teams to proactively engage the consumer with right offers at the right time, and with the right retailer. WY... |
| May 4, 2022 | Ivy Mobility Awarded Best-In-Class Distinctions for Distributor Management, Mobile UX, and Retail Merchandising in the 2022 POI Vendor Panorama | SINGAPORE (PRWEB) May 04, 2022 Ivy Mobility is proud to announce that its Route-to Market solution has received Best-in-Class distinctions for Distribution Management, Mobile UX, and Retail Merchandising in the Promotion Optimization Instit... |
| Apr 26, 2022 | StayinFront Awarded Five Best-In-Class Distinctions in the 2022 POI Vendor Panorama | Fairfield, NJ, April 26, 2022 (GLOBE NEWSWIRE) -- StayinFront is proud to announce that they have received Best-in-Class distinctions for Analytical Insights, Interactive Customer Presentations, Mobile UX, Predictive Machine Learning AI, an... |
| Apr 25, 2022 | The Promotion Optimization Institute Releases 2022 Vendor Panorama for In-Store Retail Execution and Monitoring | The need to execute in brick-and-mortar retail locations remains a top priority of CPG manufacturers and retailers, and yet, the need for more direct-to-consumer (D2C), omni-channel offerings, and a digital presence will continue to grow in... |
| Feb 14, 2022 | Forty-three Percent of CPG Manufacturers are Dissatisfied with Omni-channel Trade Promotions Management, The Promotion Optimization Institute Finds | POI research demonstrates that throughout 2021 our CPG industry began digitally transforming in our new reality. New levels of leadership and strategy emerged and are being demonstrated from all levels in the organization. NEW YORK (PRWEB) ... |
| Oct 1, 2021 | McKinsey Receives Best-in-Class Distinctions in the POI 2021 Enterprise Planning Vendor Panorama Report | POI applauds Periscope by McKinsey for depth of analytics, machine learning, and more NEW YORK and LONDON, Oct. 01, 2021 (GLOBE NEWSWIRE) -- McKinsey & Company today announced that Periscope by McKinsey, a suite of marketing and sales a... |
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FAQ about Promotion Optimization Institute
What has the press written about Promotion Optimization Institute?
Parsers VC has collected 15 articles mentioning Promotion Optimization Institute, among them “The Promotion Optimization Institute Releases 2023 Vendor Panorama for Consumer Goods Retail Sales Execution” (Apr 25, 2023) and “Seventy-eight percent of CPG Manufacturers are Struggling to Manage Total Enterprise Modern Trade Spend, The Promotion Optimization Institute Finds” (Jan 30, 2023).
Is Promotion Optimization Institute still active?
Yes, Promotion Optimization Institute is active; its latest activity on Parsers VC dates from May 12, 2023.