Startups
It takes a leap of faith to buy a physical product sight unseen, particularly one where it’s 3D qualities or the context where it will be seen is important. Once you take the plunge then successfully assembling, installing, using or getting support is often no easier.
Despite this, key trends are driving customers to buy larger and more significant purchases without seeing or touching a product first, and with increasing amounts of business being done online - for product companies with physical goods, building long lasting, trusted relationships is harder and harder.
Businesses from furniture retailers to architectural products manufacturers are looking beyond samples and showrooms to help customers purchase their products with confidence. These companies want their customers to have amazing experiences with their products that lead to long term loyalty and repeat business.
From product discovery, pre-sale to purchase, to fulfillment and post sales support, new opportunities exist to empower brands that sell physical products and redefine their relationship with customers.
To make product experiences, product relationships.
This is our mission at Plattar.
Plattar leverages rapidly evolving Augmented Reality (ARKit + ARCore) & XR tech combining with consumer hardware and browser evolution to act as a new enabler for customers to experience products in 3D and/or in context without the product being physically present. These and other emerging technologies provide the capabilities to engage throughout the product life cycle - an ongoing way to tie together adoption, use and loyalty through virtual education, support and upsell of complementary products.
End To End Product Lifecycle Management:
Activate - Interactive brand activation and product experience
Browse - 3D product browsing to view in the customer's context
Interact - Bringing features and benefits to life to accelerate sales
Buy - Enabling customers to purchase in a seamless way
Get help - Empowering customers to easily get their product setup
Upgrade - Visualise the latest product releases to entice upgrade
Clients Using Plattar:
Fisher and Paykel | SAAB | Fonterra | PWC | Australia Post | Real Estate Australia | News Corp | Red Bull | Unilever.
Get started today
[email protected]
www.plattar.com
Despite this, key trends are driving customers to buy larger and more significant purchases without seeing or touching a product first, and with increasing amounts of business being done online - for product companies with physical goods, building long lasting, trusted relationships is harder and harder.
Businesses from furniture retailers to architectural products manufacturers are looking beyond samples and showrooms to help customers purchase their products with confidence. These companies want their customers to have amazing experiences with their products that lead to long term loyalty and repeat business.
From product discovery, pre-sale to purchase, to fulfillment and post sales support, new opportunities exist to empower brands that sell physical products and redefine their relationship with customers.
To make product experiences, product relationships.
This is our mission at Plattar.
Plattar leverages rapidly evolving Augmented Reality (ARKit + ARCore) & XR tech combining with consumer hardware and browser evolution to act as a new enabler for customers to experience products in 3D and/or in context without the product being physically present. These and other emerging technologies provide the capabilities to engage throughout the product life cycle - an ongoing way to tie together adoption, use and loyalty through virtual education, support and upsell of complementary products.
End To End Product Lifecycle Management:
Activate - Interactive brand activation and product experience
Browse - 3D product browsing to view in the customer's context
Interact - Bringing features and benefits to life to accelerate sales
Buy - Enabling customers to purchase in a seamless way
Get help - Empowering customers to easily get their product setup
Upgrade - Visualise the latest product releases to entice upgrade
Clients Using Plattar:
Fisher and Paykel | SAAB | Fonterra | PWC | Australia Post | Real Estate Australia | News Corp | Red Bull | Unilever.
Get started today
[email protected]
www.plattar.com
Overview
Location
Australia, Victoria, Melbourne
Employees
11-50
Phone
+61 3 9016 3196
Founded date
2015
Mentions in press and media 4
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Apr 19, 2016 | Plattar Raises AUS$1.1M in Seed Funding | Plattar, a Melbourne, Australia-based startup that is advancing an augmented reality development platform, raised AUS$1.1m in seed funding. The investment was led by News Corp Australia with participation from additional private investors. ... |
| Apr 18, 2016 | Augmented reality startup Plattar raises $1.1 million seed round led by News Corp | Melbourne startup Plattar, a cloud-based platform that allows users to create, manage, and distribute augmented reality (AR) content, has raised $1.1 million in a seed funding round led by News Corp Australia, with participation from existi... |
| Apr 18, 2016 | Pre-launch Melbourne startup scores $1.1 million seed round as it looks to change the way we see the world | A pre-launch Melbourne startup offering an all-in-one augmented reality creation platform has closed an oversubscribed $1.1 million seed round led by News Corp Australia. Plattar provides a platform for brands, publishers and agencies to cr... |
Reviews 0
FAQ about Plattar
When was Plattar founded?
Plattar was founded in 2015.
What has the press written about Plattar?
Parsers VC has collected 4 articles mentioning Plattar, among them “Plattar Raises AUS$1.1M in Seed Funding” (Apr 19, 2016) and “Augmented reality startup Plattar raises $1.1 million seed round led by News Corp” (Apr 18, 2016).
Is Plattar still active?
Yes, Plattar is active; its latest activity on Parsers VC dates from Aug 10, 2018.