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Peer39 is the leading provider of data based on the content and structure of web pages for the purpose of improving the relevance and effectiveness of online display advertising. Peer39’s data attributes are critical to Real Time Bidding (RTB), the most fundamentally disruptive and transformative trend in online advertising.
Peer39 analyzes pages across multiple supply sources and surfaces page level attributes across three channels: Quality, Safety and Category. This enables buyers to make bidding and buying decisions based on Peer39 page level attributes, aligning page environment with the brand, product or creative message defined by the advertisers. Peer39 has been proven to deliver huge value and performance, while adhering to the strictest cookie-free privacy standards, positioning it to be included in each and every ad buy in RTB.
Headquartered in New York City, Peer39 maintains a research and development center in Israel. Peer39 Labs conducts primary research in semantic web technologies resulting in a number of patents covering its technology and business practices.
Peer39 analyzes pages across multiple supply sources and surfaces page level attributes across three channels: Quality, Safety and Category. This enables buyers to make bidding and buying decisions based on Peer39 page level attributes, aligning page environment with the brand, product or creative message defined by the advertisers. Peer39 has been proven to deliver huge value and performance, while adhering to the strictest cookie-free privacy standards, positioning it to be included in each and every ad buy in RTB.
Headquartered in New York City, Peer39 maintains a research and development center in Israel. Peer39 Labs conducts primary research in semantic web technologies resulting in a number of patents covering its technology and business practices.
Overview
Location
United States, New York
Employees
11-50
Phone
+1 516-850-7507
Founded date
2006
Mentions in press and media 21
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Jun 18, 2026 | New Report From Peer39: Getting FAST Right: A Signal-First Approach to Buying FAST at Scale | Peer39 Free Ad-Supported Streaming TV has scale and premium content, but many buyers are still flying blind Buyers are optimizing against incomplete or inaccurate signals, which creates inefficiencies at scale. When you fix the signal layer... |
| Jun 2, 2026 | Peer39 Acquires Adloox from Scope3, Unifying Contextual Intelligence, Brand Safety Across Google, Meta, and the Open Web | Peer39 Acquisition brings together Peer39's contextual and brand safety solutions with Adloox MRC-accredited post-bid verification solutions Peer39's deep commitment and accelerating business is focused on helping global marketers modernize... |
| Mar 11, 2026 | CTV Transparency Gap Undermines Performance: Study | Peer39 New research from Peer39 shows signal poverty, not scale, is the core issue holding CTV back CTV's troubles came about because automation ramped up before anyone knew what was actually onscreen. When content is invisible or mislabele... |
| Jan 20, 2026 | Vesta Stream Studios Partners With Peer39 to Enable Program-Level Contextual Intelligence for CTV | The integration brings program-level contextual intelligence, brand suitability, and content transparency to Vestaâs FAST and CTV inventory across 50M+ devices. HOUSTON, TX, UNITED STATES, January 20, 2026 /EINPresswire.com/ -- Vesta Stre... |
| Jun 9, 2025 | Is Display Advertising Still Effective in 2025? | Since it began with banner ads in the 1990s, display advertising has gone through drastic changes in digital marketing. Today, marketers are required to keep up with the constant shifts taking place in consumer behavior. Although we face pr... |
| Sep 12, 2024 | Peer39 Opens Vietnam Office, Expanding Support for Growing Global Client Base | Contextual leader adds support for customers in Asia NEW YORK, NY, UNITED STATES, September 12, 2024 /EINPresswire.com/ -- Peer39, the leading global provider of contextual suitability and quality solutions for modern marketers, today annou... |
| Jun 14, 2024 | Experian Unveils Next-Generation Ad Solutions for a Post-Cookie World | Today, Experian announced a suite of next-generation solutions that will help marketers navigate the challenges of cookie deprecation. Powered by the Experian Graph, these solutions will enable marketers to maintain behavioral targeting at ... |
| Apr 30, 2024 | Fake CTV Content Persists Amid Increased Spending, According to Peer39 CTV Benchmarks Report | Q1 2024 study finds that fake content is up since 2023, while overnight impressions account for up to 15% of all campaign impressions NEW YORK, NY, UNITED STATES, April 30, 2024 /EINPresswire.com/ -- As Connected TV (CTV) ad spending contin... |
| Mar 20, 2024 | Peer39 Launches Analytics Suite, Consolidating Contextual and Quality Insights across Web, OLV and CTV | New campaign toolset brings 100% survivable data signals to web environment reporting and transparency insights to CTV NEW YORK, NY, UNITED STATES, March 20, 2024 /EINPresswire.com/ -- Peer39, the leading global provider of contextual suita... |
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FAQ about Peer39
When was Peer39 founded?
Peer39 was founded in 2006.
What has the press written about Peer39?
Parsers VC has collected 21 articles mentioning Peer39, among them “New Report From Peer39: Getting FAST Right: A Signal-First Approach to Buying FAST at Scale” (Jun 18, 2026) and “Peer39 Acquires Adloox from Scope3, Unifying Contextual Intelligence, Brand Safety Across Google, Meta, and the Open Web” (Jun 2, 2026).
Is Peer39 still active?
Yes, Peer39 is active; its latest activity on Parsers VC dates from Sep 29, 2026.