Paradigm Speakers

Paradigm is the speaker company on the leading edge of audio innovation. We are dedicated to keeping you and your family and friends connected to the entertainment you enjoy, wired or wireless, inside or outside. We create original, well-crafted products that you’ll be proud to own, use and share with others. The History of Great Sound in Canada, and Beyond Did you know that Paradigm loudspeakers are still designed, engineered, and crafted right here, in our headquarters just outside Toronto, Canada? It’s been that way since 1982. That’s when co-founders Jerry VanderMarel and Scott Bagby decided to, eh-hem, change the prevailing industry paradigm. They wanted to build high performance loudspeakers right here at home. They wanted to custom-design their speaker components based on science, not speculation. And they wanted to make them available at prices that everyone would appreciate. In 1982, VanderMarel and Bagby, already veterans of the fast-growing early audio industry, decided to go back to basics and develop a radical new speaker. To find the sweet spot, they tapped university audio researchers and the detailed scientific findings from audio studies conducted with the National Research Council of Canada. Their goal was to achieve a level of performance that would erase the speaker itself from the equation. Pure, lifelike audio, uninhibited by coloration, unrestrained in its ability to translate power into sound. And they wanted to do it at a price that would allow anyone to experience this magic. Success was not instantaneous, but then when is it? All good things come to those who rely on science! The end result is fully apparent in every aspect of the flagship Persona Series. Paradigm has been “Inside Track” Magazine’s #1 Best Price/Value product for the past 10 consecutive years. Paradigm loudspeakers continue to garner industry-envy reviews from the professional audio press. And award-winning Paradigm products are now carried by more than 25 international distributors, and are available in over 55 countries around the world. Meanwhile, Paradigm loudspeakers have become one of the best-selling high performance loudspeakers in North America, with a loyal fan base of audiophiles - just like you. Crafted in Canada! We consider it a home-grown success story. Get the full story of a Canadian classic, Paradigm loudspeakers: https://www.paradigm.com/index.php Part One: Sound Science What makes Paradigm loudspeakers different? Science! Paradigm loudspeaker designs have never been based on some esoteric inner feeling or on the whim of some committee. From the very beginning, we worked closely with the world-renowned Canadian National Research Council. They did some of the world’s most in-depth fundamental research into the nature of human hearing and the reproduction of realistic sound information. Simply put, their findings helped us to design and engineer better loudspeakers. The science of sound gave us the keys to ingeniously innovative technologies and completely new modes of tuning. Science helped Paradigm to effectively remove the loudspeaker itself, and all its distortions and anomalies, from the listening equation. This is how science guides art. From initial conception, through design and engineering, to our hands-on manufacturing and extensive double-blind evaluations, the NRC-based parameters have shaped and shepherded our loudspeaker ideals. Want more geeky science stuff? We’re working on a Paradigm Tech Wiki, an in-depth encyclopedia of all of our innovative technology. As soon as it’s finished, we’ll let you know. In the meantime, just check out our website: https://www.paradigm.com/index.php Part Two: Experience the science of sound. Science tells us that we can always do better. Technology advances, evaluation techniques and our own understanding become more detailed. Combined, these things serve to move science forward. And so it is with Paradigm loudspeakers, where science has always served to guide us in our quest for the ultimate high performance audio. Our flagship Persona Series is nothing short of a breathtaking scientific breakthrough. The technology has reached the point where, frankly, even we’re awed by it. This is the level of technology Paradigm has been striving for, audio innovation so advanced that it actually makes itself invisible. Persona vanishes into the performance, adding no coloration or extraneous information to the audio signal. It’s a triumph of audio science, the realization of Paradigm’s heartfelt mission and vision. Plus, one glance and it’s obvious that the Persona Series boasts is some serious design chops. It makes a true statement about luxury and taste in way few previous Paradigm models have done. If you appreciate superior sound, or if you want to, it’s time to contact your nearby Paradigm dealer and take a look, and have a listen, to the Paradigm loudspeakers that are right for your needs. Find the dealer near you by visiting: https://www.paradigm.com/locator/index.php