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OzTAM is the official source of television audience measurement (TAM) covering Australia’s five mainland metropolitan markets and nationally for subscription television. OzTAM manages and markets television ratings data for total television viewing in Sydney, Melbourne, Brisbane, Adelaide and Perth across all television households and nationally for all subscription television households. Kevin Dillon appointed as <a href="http://oztam.com.au/documents/Other/KevinDillonAppointmentOzTAM.pdf" target="_blank">Industry Development Director</a> of OzTAM effective January 20th Mark Buckman <a href="http://oztam.com.au/documents/Other/MarkBuckmanApptOzTAMIndependentChair.pdf" target="_blank">appointed independent chairman of OzTAM</a> effective November 1st OzTAM introduces connected TV (CTV) <a href="http://oztam.com.au/documents/Other/Fast Facts BVOD Co-Viewing - 2021.pdf" target="_blank">co-viewing</a> data to its VPM Report, reflecting the significant contribution of shared CTV viewing to overall B... <span style="font-weight: bold">OzTAM ratings </span>are the accepted metric<span style="font-weight: bold"> </span>by which Australian television performance is evaluated.
Overview
Employees
51-200
Founded date
1999
Mentions in press and media 10
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Nov 1, 2016 | Twitter’s live stream of the Melbourne Cup could change how we ‘broadcast’ sport | By Marc C-Scott, Victoria University The race that stops the nation, the Melbourne Cup, will this year be streamed live on Twitter, competing with the Seven Network’s stream and live TV broadcast of the race. The Melbourne Cup is not the fi... |
| Apr 22, 2016 | The battle for audiences as free-TV viewing continues its decline | |
| Jan 12, 2016 | Netflix is now a “global internet TV network”. What does this mean for local media? | In his keynote address at the Consumer Electronics Show in Las Vegas this week, Reed Hastings, Netflix CEO, announced that Netflix will now be available in 130 new countries. This sees Netflix more than triple its global presence. The world... |
| Jan 8, 2016 | Netflix vs local content. Who will win? | |
| Oct 16, 2015 | Why the drop in illegal movie downloads in Australia? | There has been a decline in online piracy in Australia, according to a report by the Intellectual Property Awareness Foundation (IPAF) released this week at the Australian International Movie Convention, on the Gold Coast. There is no doubt... |
| Jul 27, 2015 | TV shifts from hero to zero, but even Netflix can’t kill pirating | Analyst firm UBS this week placed a halt on any growth by the Australian television networks in 2016. Instead of the previous forecast 2% growth, UBS is now predicting zero growth in the TV market. The long-term projection was also adjusted... |
| Jun 22, 2015 | YouTube could change the way we broadcast sport in Australia | Australian rugby league games could be heading online following reports the National Rugby League (NRL) has been in discussions with Google as part of the sporting organisation’s latest media rights. The discussions are said to be associate... |
| May 25, 2015 | Television is changing, and viewer metrics need to change with it | The opening months of this year saw the first rumblings of a seismic shift in the Australian television market, with the introduction of three video-on-demand (VoD) subscription services: Stan; Presto; and Netflix. This is set to make 2015 ... |
| Nov 21, 2014 | Television is not dead, it’s just changing channels | Netflix will launch in Australia and New Zealand in March next year. Expectations are this is just the start of an influx of new streaming options in Australia. The internet and television are increasingly intertwined. It is expected that 3... |
Reviews 0
FAQ about OzTAM
When was OzTAM founded?
OzTAM was founded in 1999.
What has the press written about OzTAM?
Parsers VC has collected 10 articles mentioning OzTAM, among them “Twitter’s live stream of the Melbourne Cup could change how we ‘broadcast’ sport” (Nov 1, 2016) and “The battle for audiences as free-TV viewing continues its decline” (Apr 22, 2016).
Is OzTAM still active?
Yes, OzTAM is active; its latest activity on Parsers VC dates from Feb 15, 2017.