Oscar Jacobson

Oscar Jacobson is a leading Nordic menswear brand, founded 1903 in Borås, Sweden, characterized by a long history of deep textile knowledge and an uncompromised focus on quality. The Company’s foundation lies in men’s formalwear and has since the beginning of the previous century been one of the leading providers of suits and blazers in the Nordics. During 2008 Valedo, together with the Company’s management, invested in Oscar Jacobson with an ambition to revitalize the, at the time, slightly stagnated brand as well as to accelerate the Company’s growth through a number of strategic initiatives. As Oscar Jacobson during 2017 had achieved the targets set out at the time of Valedo’s acquisition in 2008, an evaluation of a potential divestment was initiated. Therefore a sales process was began in the spring of 2018 and discussions where held with several parties expressing an interest in acquiring Oscar Jacobson. The result was that Oscar Jacobson, in June 2018, was divested to Mellby Gård, a family owned conglomerate investing in businesses with strong growth potential. ”It is a fantastic brand with an incredibly strong position in our part of the world and during the last five to ten years many good initiatives have been implemented. We now see a potential to expand internationally with Oscar Jacobson which is where the interesting upside for us exists.” Johan Andersson CEO of Mellby Gård