Overview
Total raised
$12.1M
Investors 1
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Funding Rounds 1
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Mentions in press and media 20
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| Jun 25, 2013 | Twitter adds 5 new Ads API partners to go hard-core social marketing — and hard-core enterprise | Twitter’s first five Ads API partners were dominated by hardcore digital advertisers. Its newest five API partners are dominated by hardcore enterprise-focused social media marketing firms. Today Twitter added five new Ads API parters, expa... |
| Jun 25, 2013 | Twitter adds 5 new Ads API partners to go hard-core social marketing — and hard-core enterprise | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! Twitter’s first five Ads API partners were domina... |
| Jun 25, 2013 | Twitter adds six more partners to its Ads API | Kenshoo Social, Optimal, SocialCode, SocialFlow, Unified and Voxsup have all signed up Back in February, Twitter took a big step toward making it simpler for companies to advertise on it network with the release of its new Ads API, which wa... |
| Jun 17, 2013 | Big Brands Are Growing More Quickly On Twitter Than Facebook (According To Optimal) | Here’s a fun comparison from Optimal, a social advertising and analytics startup: If you look at big brands on social networks, their following seems to be growing more quickly on Twitter than on Facebook. Optimal says it looked at the data... |
| Apr 9, 2013 | Shift attacks Salesforce, Adobe with ‘open marketing cloud,’ an app store for digital marketing tools | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! Salesforce says it has the world’s only unified s... |
| Apr 9, 2013 | Shift attacks Salesforce, Adobe with ‘open marketing cloud,’ an app store for digital marketing tools | Salesforce says it has the world’s only unified social marketing suite. Adobe says its marketing cloud is a single service that includes everything digital marketers need to get ahead. Shift begs to differ. “We’re bringing the market altern... |
| Mar 28, 2013 | 75% of Facebook engagement is in the first 180 minutes, says Facebook competition-winning tool | Crunching the numbers on tens of millions of social data points, hundreds of thousands of Facebook pages, and 8,500 of the world’s top brands on Facebook has taught Optimal Social a few things about virality. Enough, apparently, to win a Fa... |
| Mar 28, 2013 | 75% of Facebook engagement is in the first 180 minutes, says Facebook competition-winning tool | We are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! Crunching the numbers on tens of millions of soci... |
| Mar 26, 2013 | Facebook now posting retargeted ads right in the middle of your beautiful new news feed | Just a few weeks after Facebook gave us the beautiful new uncluttered news feed, the social network is starting a test to introduce Facebook Exchange ads right in the middle of that wonderful simplicity. Yup, real ads, not social ads. Retar... |
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FAQ about OptimalSocial
How much funding has OptimalSocial raised?
OptimalSocial has raised $12.1M in total across 1 funding round.
What has the press written about OptimalSocial?
Parsers VC has collected 20 articles mentioning OptimalSocial, among them “Twitter adds 5 new Ads API partners to go hard-core social marketing — and hard-core enterprise” (Jun 25, 2013) and “Twitter adds 5 new Ads API partners to go hard-core social marketing — and hard-core enterprise” (Jun 25, 2013).
Is OptimalSocial still active?
Yes, OptimalSocial is active; its latest activity on Parsers VC dates from Oct 16, 2013.