Market Research Society, Agency of the Year 2021. We help our clients harness the power of insight to build, grow, promote and make strategic business decisions.
Opinium is an award winning strategic insight agency built on the belief that in a world of uncertainty and complexity, success depends on the ability to stay on the pulse of what people think, feel and do. Creative and inquisitive, we are passionate about empowering our clients to make the decisions that matter.
Winners of the Market Research Society (MRS) 'Best Place to Work' 2016, 2017 & 2019 (and a finalist for 'Best Insight Agency (<£20m and Global Agency)' five out of the past six years. Ranked 5th in the UK’s Best Workplaces (20-49 employee category) (Great Place to Work®)
Opinium is an award winning strategic insight agency built on the belief that in a world of uncertainty and complexity, success depends on the ability to stay on the pulse of what people think, feel and do. Creative and inquisitive, we are passionate about empowering our clients to make the decisions that matter.
Winners of the Market Research Society (MRS) 'Best Place to Work' 2016, 2017 & 2019 (and a finalist for 'Best Insight Agency (<£20m and Global Agency)' five out of the past six years. Ranked 5th in the UK’s Best Workplaces (20-49 employee category) (Great Place to Work®)
Location: United Kingdom, England
Employees: 51-200
Founded date: 2007
Mentions in press and media 15
| Date | Title | Description |
| 29.08.2024 | The AI Gold Rush: FOMO Fuels Investment Amid Trust Concerns | In the world of technology, fear can be a powerful motivator. For many IT leaders, the fear of missing out (FOMO) on artificial intelligence (AI) advancements is driving a surge in investment. A recent survey by ABBYY reveals that this anxi... |
| 29.08.2024 | FOMO driving AI investment among Australian IT leaders | New research conducted by Opinium on behalf of ABBYY has unveiled significant insights into the concerns and priorities of IT leaders with respect to artificial intelligence (AI) investment over the next year. The study, focusing on Austral... |
| 25.05.2022 | Consumers want digital identity verification from online brands | Providing a digital identity to create an online account or complete a transaction is becoming more commonplace globally and consumers are now expecting this as part of their engagement with a business. Research carried out by Opinium for J... |
| 19.05.2022 | Entrepreneur Burnout: As A Report Highlights The Emotional Toll Of Covid, Should Founders Be Taking More Time Off? | Jessica Rose learned lessons from her burnout experience Jewellers Academy |
| 01.12.2021 | SAP : Finds Eight in Ten UK Consumers Want Brands to Support Local Suppliers | WALLDORF - SAP SE (NYSE: SAP) today released research findings that show changing consumer understanding and demands of brands' supply chains. The survey of 2,000 UK adults, conducted by market research and insight agency Opinium, found tha... |
| 18.11.2021 | A Princess Diana Facebook group is secretly populated by Gen-Z trolls mocking ‘boomers,’ members say | Princess Diana is having a cultural moment across TV, film, and social media. Tim Graham Photo Library/Getty Images A Facebook group seemingly celebrating Princess Diana has 48,000 followers. Members say it’s been infiltrated by trolls, and... |
| 03.08.2021 | Lack of automation hampers certificate management | A new study carried out by Opinium for certificate authority GlobalSign shows that managing digital certificates, especially expirations and renewals, continues to be a challenging process for businesses of all sizes. The top challenges res... |
| 19.05.2021 | New survey shows 'Big Six' losing ground as challenger brands shake up the energy sector | Big Six have lost 8 percent of market to challenger brands in three years Good customer service still the key to consumer trust Price remains the most important factor when choosing to switch provider Green credentials increasingly importan... |
| 12.05.2021 | Global insight agency Opinium launches EU Barometer | |
| 14.04.2021 | Calls Grow for ‘Right to Disconnect’ As Remote Working Set to Stay | A trade union has called for the inclusion of a ‘Right to Disconnect’ policy in the forthcoming Employment Bill. Prospect union, which represents 150,000 members across the country, has written to Business Secretary Kwasi Kwarteng urging hi... |
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