Building Data Capital for alternative asset managers Pepper creates Data Capital by providing smart digital infrastructure for alternative asset managers. The alternative investment industry had $7.2 trillion of assets under management (AUM) in 2013. AUM doubled since 2005, and are forecasted to double again by 2020, reaching $13.6 trillion. The industry spent $40 billion per year on technology solutions and outsourced services (in 2013). This is the target market for Pepper. Pepper's clients are sophisticated Asset Managers managing some of the most cutting edge financial structures with diverse asset classes. Pepper currently manages over 4 Billion USD in AUM on the platform.