Mobile games publisher
The company publishes mobile games built around popular celebrities and equally popular gaming genres. The existing mobile gaming ecosystem is cluttered. One of the most effective weapons to break through the clutter is celebrity. Shaquille O'Neal is an equity holder in the company. The company also has signed agreements with Jet Li and Muhammad Ali. The company has three titles launching in the firs six months of 2014 that are fully funded. All company games are localized across English, Arabic, Mandarin, Japanese, Spanish, and French. Key strategic partners include Virgin Gaming, DOMOB, and IconicFuture.