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| Jun 20, 2023 | 20 Tactics Local Companies Can Use To Win Loyal Customers Upon Launch | getty |
| May 1, 2023 | 16 Agency Leaders Explore The SEO Trends Impacting Their Work In 2023 | getty |
| Apr 27, 2023 | 5 Ways To Foster A Positive Mindset In Your Workplace | Managing director at NUVEW, helping businesses expand their online presence through custom website design and development & SEO. |
| Apr 25, 2023 | 15 Simple Ways To Refresh A Company’s Image Without Rebranding | getty |
| Apr 21, 2023 | 16 Proven Ways To Boost Customer Engagement And Convert Traffic Into Sales | getty |
| Apr 5, 2023 | The Importance Of Stepping Out Of Your Comfort Zone | Managing director at NUVEW, helping businesses expand their online presence through custom website design and development & SEO. |
| Feb 7, 2023 | Ways Business Leaders Can Embrace Stress | Managing director at NUVEW, helping businesses expand their online presence through custom website design and development & SEO. |
| Dec 20, 2022 | 15 Qualifications The Manager Of A Crisis Communications Team Must Have | Given the ever-increasing number of crises arising over the past few years, there are likely to be plenty of PR crises in store for businesses in 2023. While it may be impossible to predict a local, national or global crisis before it occur... |
| Nov 3, 2022 | 15 Last-Minute Holiday Marketing Ideas For Brands Getting A Late Start | The countdown to the holidays has begun, and consumers and brands alike are putting their plans into action to make the most of the season. While a customer who puts off shopping for gifts until the very last minute can usually find somethi... |
| Oct 26, 2022 | How 16 Agency Pros Find Inspiration For Creative Campaigns And Copy | Marketing and advertising professionals typically receive direction from clients or their own company’s leadership that informs how they will execute agreed-upon strategies, but their work is inherently creative. For agency pros, the heavy ... |
| Sep 20, 2022 | Creating An Effective Landing Page For Your Website | Digital marketing expert at NUVEW, helping businesses expand their online presence through custom website design and development & SEO. |
| Sep 6, 2022 | 16 Tips To Help New Companies Cultivate A Strong Brand Voice From The Start | A brand’s voice demonstrates the personality it is cultivating through words. When a new company first launches, its leaders must be clear on its mission, vision, purpose, values and target audience to understand what kind of tone and langu... |
| Aug 18, 2022 | 16 Approaches Brands Can Take To Boost Engagement On TikTok | TikTok is the platform of choice for younger generations in 2022, and its influence and reach is only growing. With nearly every social platform making a shift toward featuring more video content, TikTok already offers the most popular feat... |
| Aug 15, 2022 | How To Offer Free Products And Services To Build Long-Term Customer Loyalty | Businesses often use incentives to get customers to come back, shop again and become loyal patrons, but it doesn’t always work. An incentive must provide something the customer truly values; if it isn’t worth their time, it won’t be a prior... |
| Aug 9, 2022 | 15 Potential Game Changers For Underperforming Campaigns | Creating a successful marketing campaign is no simple task. Even the most seasoned agency professionals will sometimes see lackluster results after carefully planning a comprehensive strategy. When a campaign sputters and fails to achieve t... |
| May 13, 2022 | 15 Key Tips To Leverage Visual Search For Marketing In 2022 | Visuals influence internet and social media users like nothing else can, and younger generations, in particular, value the ability to search online using real-life images or videos. With its ability to help consumers on the hunt for specifi... |
| May 3, 2022 | 16 Smart Tips To Write Eye-Catching Homepage Headlines | A lackluster headline on a company’s homepage can create a poor first impression among site visitors, leading them to quickly exit the page without taking action. If the main message users see when they visit your website doesn’t immediatel... |
| Apr 19, 2022 | 4 Ways To Foster A Healthier Work Environment | Digital marketing expert at NUVEW, helping businesses expand their online presence through custom website design and development & SEO. |
| Feb 14, 2022 | How Leaders Can Utilize A Value-Based Interview Process | Digital marketing expert at NUVEW, helping businesses expand their online presence through custom website design and development & SEO. |
| Jan 13, 2022 | 14 Ways To Leverage AI To Better Connect With Customers | Artificial intelligence has been a hot topic of conversation among agency leaders for some time now, and mass adoption of AI as a valuable marketing tool is already well underway. While brands come up with innovative ways to use AI to meet ... |
| Nov 22, 2021 | 11 Creative Ways To Showcase A Newly Launched Product Or Service | Launching a new product is all about first impressions. A successful launch creates awareness of a product or service and generates interest before it becomes available for purchase. In the past, brands often achieved this by hosting events... |
| Oct 27, 2021 | 14 Smart Ways To Make The Most Of The Accolades A Company Receives | The accolades clients, customers, industry groups or important members of the community at large give to your company are all valuable sources of marketing collateral. Whenever your organization is recognized for excellence in any area, it’... |
| Aug 17, 2021 | 14 Key Customer Engagement Tools Startups Need In Their Martech Stack | Every startup today needs to leverage marketing technology to be able to grow, scale, build strong customer relationships and keep up with competitors. However, not every startup has a huge marketing budget, and most can’t afford to spend t... |
| Aug 9, 2021 | How To Optimize A Website For Voice Searches: 11 Expert Tips | While search engine optimization once relied almost exclusively on refining website copy to match the words and terms people most frequently typed into browsers, today’s users are embracing voice search in a big way. This evolution, driven ... |
| Jul 6, 2021 | 12 Company Perks And Activities Uniquely Suited To Summertime | The craving for summer fun and relaxation that working adults feel when the temperatures rise can be potent. Rather than let team members deal with the mental and emotional burden of being stuck inside and busy all summer on their own, many... |
| Apr 26, 2021 | Create, Utilize, Provide: Three Tips For Executing Live Chat On Your Site | Digital marketing expert at NUVEW, helping businesses expand their online presence through custom website design and development & SEO. |
| Mar 16, 2021 | 15 Tips Agency Pros Gleaned From Memorable Campaigns | With countless advertisements bombarding us every day, the success of any marketing campaign depends on how well it captures consumer attention. To cut through the noise, businesses often hire professional marketing agencies to conceptualiz... |
| Mar 4, 2021 | 14 Expert Tips For Infusing Viral Elements Into A Campaign | The study of what makes something go viral online has been some of the most diligent research done in the early 21st century. Virality basically guarantees success when it comes to digital advertising and marketing, as it leads to more orga... |
| Mar 1, 2021 | Your Website's Life Span May Be Shorter Than You Think | Digital marketing expert at NUVEW, helping businesses expand their online presence through custom website design and development & SEO. |
| Feb 26, 2021 | How 14 Agency Pros Measure ROI For Their Own Marketing Activities | Marketing is essential for promoting and expanding all businesses, including agencies. While these firms execute plenty of marketing campaigns and measure ROI for their clients, it can be tricky to devote enough time and resources to determ... |
| Feb 26, 2021 | 15 Smart Ways To Get Marketing And Sales Teams On The Same Page | Sales and marketing teams both play an integral role in generating and converting leads into sales for a business. However, these two departments may not always effectively communicate with each other and can get “stuck” when it comes to cl... |
| Jan 21, 2021 | Four Ways A Strong Mission Statement Can Guide Your Digital Marketing | Digital marketing expert at NUVEW, helping businesses expand their online presence through custom website design and development & SEO. |
| Jan 21, 2021 | 12 Ways Super Bowl Ads May Evolve In 2021 | Millions of viewers tune into the Super Bowl every year for the famously good advertising, and brands leverage this fact by spending big to reach a huge portion of the public with a 30-second clip. At turns spectacular, humorous, poignant a... |
| Dec 28, 2020 | 11 Ways To Drive Company Growth Using Highly Creative Messaging | Communicating it in highly creative ways is a powerful way for companies to get their message to stick in the minds of consumers. For some brands, getting creative with messaging can even help to drive company growth. How can a company’s me... |
| Dec 23, 2020 | Google My Business: A Free Tool Worth Investing In | Digital marketing expert at NUVEW, helping businesses expand their online presence through custom website design and development & SEO. |
| Dec 23, 2020 | 10 Ways To Create Engaging Audio Ads For Music Streaming Platforms | Interest in crafting the most effective digital audio ads has increased in tandem with the rise of streaming music services, such as Spotify, Pandora and Apple Music. While some elements of radio advertising remain constants in this relativ... |
| Oct 27, 2020 | 11 Smart Ways To Adapt Marketing Campaigns This Holiday Season | Seasonal marketing campaigns may look a little different this year. Marketers might find that they need to modify or even totally upend commonly used tactics this holiday season to reach consumers who are in a very different mindset and fac... |
| Jul 7, 2020 | 13 Critical Steps When Partnering With An Influencer | Influencers are among the most impressive traffic-generation engines marketers have available to them today. However, not all influencers are created equal. For a business, just seeing the numbers that an influencer can impact is only the t... |
| Apr 20, 2020 | 10 Potential Causes Of A Sharp Website Traffic Drop | Occasionally, a business may find itself in the unenviable position of having to account for where their traffic numbers went. Diagnosing the problem becomes a priority, since the longer the issues persist, the worse the business's traffic ... |
| Jan 30, 2020 | Nine Things To Keep In Mind Before Doing A Publicity Stunt | There's an old saying that goes, "There's no such thing as bad publicity." While this might be true in terms of Hollywood, the reality for a business is quite different. Publicity stunts have a chance of going viral if they're exe... |