Marketplace for Enterprise IT - AirBnB (discovery) meets Quora (user research)
Enterprise IT sales seems to be stuck in a time-warp in the last 20 years.
Discovery and evaluation is a problem and ?Independent? research is too expensive, and often sponsored. Access to peer evaluation is available to few.
Sales is not democratic and is dependent on relationships. Controlled by expensive consultants and analysts.
Nterprise.IT aims to Democratize and Disrupt the enterprise software Sales Process.
We are building a Marketplace along the lines of AirBnb augmented by User Generated Research, like Quora.
The platform enhances the IT buyer's experience of discovery, comparison and decision-making through the following:
1. Aggregate "quality" products by following a basic curation model
2. Generate and layer new data signals(eg: who uses which products, which product has high usage in retail sector etc)
3. Facilitate interaction between buyers and current users/vendors