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This July, the European Commission put forward a deeply worrying proposal to forbid the use of 29 meat-related terms—like beef, chicken, bacon, ribs, and breast—from being used on plant-based food product labels.
This is just a distraction that serves no-one but the meat industry. We must act to stop this proposal.
This is just a distraction that serves no-one but the meat industry. We must act to stop this proposal.
Mentions in press and media 3
| Date | Title | Description |
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| Oct 2, 2025 | European Commission’s Proposed Ban on Plant-Based Labels Sparks Backlash from 200+ Organizations | More than 200 organizations, including major environmental groups, food manufacturers, and animal welfare advocates, have united to oppose the European Commission’s proposal to ban the use of certain meat-related terms for plant-based produ... |
| Oct 1, 2025 | No Confusion: Plant-Based Industry Urges EU to Reject ‘Veggie Burger’ Labelling Ban | 5 Mins Read Over 200 companies and organisations have kick-started a campaign calling on MEPs to reject the proposed ban on the use of meat-like terms on vegan product labels. A week before MEPs gather for a plenary vote to ban the use of t... |
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FAQ about OPEN LETTER
What has the press written about OPEN LETTER?
Parsers VC has collected 3 articles mentioning OPEN LETTER, among them “European Commission’s Proposed Ban on Plant-Based Labels Sparks Backlash from 200+ Organizations” (Oct 2, 2025) and “No Confusion: Plant-Based Industry Urges EU to Reject ‘Veggie Burger’ Labelling Ban” (Oct 1, 2025).
Is OPEN LETTER still active?
Yes, OPEN LETTER is active; its latest activity on Parsers VC dates from Oct 6, 2026.