Tags:AnalyticsCRMGamingMeasurementMobileOwnProductSocial
Next-Gen Social CRM DEW's Start-up of the Year, 2014 Siemer Summit WaveMaker winner, 2014 Ninja's Katana Analytics Engine lets companies track the social influence of their users, customers or potential customers. We based our product on actual behaviors like spending, with a proprietary algorithm. We parse what the customer is worth on their own, and crucially, what their social influence leads others to do. So rather than seeing a score of "56," we say John Smith is worth $45 in spending, but a further $135 in influencing his friends in [gaming/music downloads/movie tickets/jeans].
Member count: 11-50
Total raised: $7.8M

Investors 3

Funding Rounds 2

DateSeriesAmountInvestorsDeal News
05.06.2015-$5M-Ninja Metr...
11.11.2013-$2.8M-Ninja Metr...

Mentions in press and media 11

DateTitleDescriptionCategoryAuthorSource
06.10.2015Ninja Metr...Ninja Metrics refined its abil...-Dean Takah...venturebea...
02.07.2015Using data...Good marketers know that perso...-Jon Cifuen...venturebea...
05.06.2015 Ninja ...Los Angeles-based game analyti...--socaltech....
05.06.2015Ninja Metr...Gaming analytics startup Ninja...-Dean Takah...venturebea...
02.03.2015Ninja Metr...Click here for all of GameBeat...-Dean Takah...venturebea...
06.08.2014doxIQ and ...SAN FRANCISCO — They battled...-Kia Kokali...venturebea...
30.07.2014Drumroll: ...We received over 100 quality s...--venturebea...
01.07.2014Sleepy Gia...Sleepy Giant and Ninja Metrics...-Dean Takah...venturebea...
11.11.2013 Ninja ...Los Angeles-based Ninja Metric...--socaltech....
11.11.2013Ninja Metr...Ninja Metrics, a Los Angeles, ...funding S...-finsmes.co...
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