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The global leader in sponsorship media valuation and data analytics. Helping rights holders and brands optimize sponsorship portfolios.
Overview
Employees
51-200
Founded date
2013
Mentions in press and media 14
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Aug 12, 2026 | Aston Villa commercial status a tonic for Premier League in big-spending era | Aston Villa may not have thought they’d feature in a Super Cup anytime soon, but their commercial foundations have allowed them to challenge the best. Amidst much of the doom and gloom that surrounds the Premier league and its inevitable co... |
| May 8, 2026 | Why Buying Sports Sponsorship Directly From a Team or Series Is Riskier Than You Think? | Share Share Share Share Email Buying motorsport sponsorship directly from a racing team sounds simple. Find a team, agree on a price, and your logo goes on the car. But this shortcut skips the steps that protect your budget, your brand, and... |
| Nov 20, 2025 | England Ashes win will trigger major windfall for ECB, says Nielsen Sports | England cricket chiefs can expect a major windfall if Bazball sweeps the men’s team to a first Ashes series victory in Australia for more than a decade. The England Wales Cricket Board is already riding high from reporting record turnover l... |
| Jun 17, 2025 | Women’s football to reach 800m fans by 2030 | Women’s football is set to have a fanbase of 800m fans by the end of the decade, according to new research. A Nielsen Sports and PepsiCo report claims the global women’s fanbase is projected to grow by 38 per cent, from 500m fans to over 80... |
| Mar 13, 2025 | The Rise of Sports Sponsorships: A Game Changer for Nigerian Banks | In the world of finance, the game is changing. Nigerian banks are dribbling their way into the sports arena, and it’s not just for the thrill of the game. They are leveraging sports sponsorships to boost their brand visibility and connect w... |
| Mar 13, 2025 | The Rising Tide of Sports Sponsorships: Banks Bet on Football in Nigeria | In the bustling landscape of Nigerian banking, a new trend is taking root. Banks are diving headfirst into sports sponsorships, particularly football. This shift is not just about visibility; it’s a strategic play to connect with communitie... |
| Mar 11, 2025 | LOTUS Bank expands football bet as Nigerian banks deepen sports sponsorships | LOTUS Bank, a non-interest commercial bank, has partnered with Inter Lagos FC, a Nigerian National League (NNL) club, to provide critical financial support to strengthen its domestic and international ambitions. The move, its second in thre... |
| Apr 28, 2022 | Visual-AI Company VISUA Ushers In New Era In Sports Sponsorship Valuation with Disruptive Commercial Models | We want to work collaboratively with interested partners to process every match, in every league, of every sport, in every country. Together we can establish a resource of data that can benefit any and all sponsors in one fell swoop. DUBLIN... |
| Mar 29, 2022 | Opinion: Crypto brands’ sporting land-grab is only just beginning | As Lionel Messi and Fifa become the latest to do huge deals with cryptocurrency and blockchain-related brands, sports sponsorship expert Henry Nash of Octagon assesses the major new player in the market. |
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FAQ about Nielsen Sports
When was Nielsen Sports founded?
Nielsen Sports was founded in 2013.
What has the press written about Nielsen Sports?
Parsers VC has collected 14 articles mentioning Nielsen Sports, among them “Aston Villa commercial status a tonic for Premier League in big-spending era” (Aug 12, 2026) and “Why Buying Sports Sponsorship Directly From a Team or Series Is Riskier Than You Think?” (May 8, 2026).
Is Nielsen Sports still active?
Yes, Nielsen Sports is active; its latest activity on Parsers VC dates from Oct 6, 2026.