Online Boutiques for Independent Fashion Designers nelou is an e-commerce platform on which independent fashion designers can create their online boutique. With 470 registered designers from 30 countries, a consumer you can discover the latest trends from around the world. what youtube did for indie musicians is what nelou does for indie designers - give emerging talents a home to be discovered. Launched in Jan 11, nelou grew from 120 designers to 470 designers today - all handpicked, to guarantee quality.