Startups
Nelly is one of the best-loved fashion destinations for young women in the Nordic region. Nelly was founded in 2004 in Borås, the heartland of the Swedish textile and e-commerce industries, as a pioneer in influencer marketing and direct digital sales to customers.
Investors 1
| Date | Name | Website |
| Sign up to see | Sign up to see | Sign up to see |
Mentions in press and media 6
| Date | Title | Description |
| Sign up to see | Sign up to see | Sign up to see |
| Oct 20, 2021 | Nelly : Interim report for 1 January – 30 September 2021 | First part of relaunch complete – full focus on continued repositioning of Nelly Q3 2021 – Significant events Design collaboration with Bianca Ingrosso generated attention, website traffic and sales Warehouse relocation and automation proje... |
| Oct 20, 2021 | Nelly : Interim report for 1 January – 30 September 20212021-10-20 - Regulatory press release | First part of relaunch complete - full focus on continued repositioning of Nelly Q3 2021 - Significant events Design collaboration with Bianca Ingrosso generated attention, website traffic and sales Warehouse relocation and automation proje... |
| Apr 9, 2021 | NELLY GROUP AB (PUBL) Nelly : NOTICE TO ATTEND THE ANNUAL GENERAL MEETING2021-04-09 - Regulatory press release | 2020-04-07 17:45 - Regulatory press release The shareholders of Qliro Group AB (publ) are hereby invited to the Annual General Meeting on Tuesday 12 May 2020 at 10.00 a.m. at the company's premises on Sveavägen 151 in Stockholm. Special arr... |
| Feb 4, 2021 | NELLY GROUP AB (PUBL) Nelly : Year-end report 2020 Nelly Group AB “Nelly”2021-02-04 - Regulatory press release | FOURTH QUARTER · Net sales decreased to SEK 393.8 (400.2) million, but increased 2 percent in local currencies · Operating result before depreciation and amortization amounted to SEK 7.7 (-23.5) million · Operating result amounted to SEK 0.... |
| Feb 4, 2021 | Nelly : Year-end report 2020 Nelly Group AB “Nelly”2021-02-04 - Regulatory press release | FOURTH QUARTER · Net sales decreased to SEK 393.8 (400.2) million, but increased 2 percent in local currencies · Operating result before depreciation and amortization amounted to SEK 7.7 (-23.5) million · Operating result amounted to SEK 0.... |
Reviews 0
FAQ about Nelly Group
What has the press written about Nelly Group?
Parsers VC has collected 6 articles mentioning Nelly Group, among them “Nelly : Interim report for 1 January – 30 September 2021” (Oct 20, 2021) and “Nelly : Interim report for 1 January – 30 September 20212021-10-20 - Regulatory press release” (Oct 20, 2021).
Is Nelly Group still active?
Yes, Nelly Group is active; its latest activity on Parsers VC dates from Oct 21, 2025.