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MobileGroove is your expert resource center on mobile apps, mobile advertising, engagement marketing and mobile trends impacting brands and businesses.
Overview
Employees
1-10
Founded date
2007
Mentions in press and media 22
| Date | Title | Description |
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| Mar 16, 2022 | Stephanie Beer joins MMA Global as the new Country Director of MMA Germany | BERLIN (March 16, 2022) — MMA Germany is delighted to announce the appointment of Stephanie Beer, as its new country director, reporting to Chris Babayode, MD MMA EMEA. Beer succeeds Katja Griesser (who managed MMA Germany from 2020 togethe... |
| Jan 20, 2022 | Top Marketers from Unilever, OMR, Mastercard, Google, Meta, and More to Headline MMA IMPACT Germany Event | The Mobile Marketing Association’s virtual conference will help brand marketers navigate the evolving media and tech landscape MUNICH, January 20th, 2022 – Germany’s leading brand marketers and industry experts will share insights on how co... |
| Jul 25, 2020 | This Week in Apps: Apple argues for commissions, ‘Find My’ NDA, Alexa to open apps | Welcome back to This Week in Apps, the TechCrunch series* that recaps the latest OS news, the applications they support and the money that flows through it all. The app industry is as hot as ever, with a record 204 billion downloads and $12... |
| Nov 5, 2019 | WallDecaux and MMA Germany highlight the combination of Out of Home and Mobile marketing in new white paper | For the first time, industry representatives compile recommendations for action, case studies, and data on the effectiveness of advertising and the use of the two channels. Berlin, November 5, 2019 - How do you combine the two fastest-growi... |
| Mar 13, 2019 | Marketing Intelligence Platform Admetrics Introduces Always-On Experimentation With Quantify | Frankfurt, 13 March 2019: The Marketing Intelligence Platform Admetrics, that supports advertisers with actionable insights for cross channel campaign optimization, today announced the release of their latest product. Quantify, a fully auto... |
| Feb 8, 2019 | Mobile Marketing Grows in Germany, Daniel Rieber Appointed as Country Director MMA Germany | Berlin, 8.2.2019: At the beginning of the year, the German chapter of the global Mobile Marketing Association once again reported significant growth. Alongside existing members—such as McDonald's, Unilever, Coca Cola, and others—new compani... |
| Nov 8, 2018 | Mobile Marketing Association Germany Publishes Checklists For Multi-Touch Attribution (MTA) | BERLIN, GERMANY – November 8, 2018: In light of complex customer journeys, Multi-Touch Attribution (MTA) has become the holy grail for marketers. According to a recent study, 44% of advertisers still assign the entire conversion credit to t... |
| Jul 25, 2018 | Mobile Growth Summit Europe Announces Speakers From Google, Happn, Playtika, Snapchat, Pandora and The New York Times | Mobile Growth Summit Europe (September 5-6, Berlin), the world’s premier mobile-only growth conference series, showcases sessions on monetization, cryptocurrency, VR/AR and gaming. BERLIN – July 25, 2018 - Now in its fourth year, Mobile Gro... |
| Jan 22, 2018 | Mobile Marketing Association Germany Boosts Board Membership; Leading Companies Reveal 2018 Top Trends and Opportunities | BERLIN, GERMANY - January 22, 2018: The Mobile Marketing Association (MMA) Germany announces the addition of leading companies to its board including Verve, a leading location-based mobile marketing platform that connects advertisers with c... |
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FAQ about Mobile Apps and Mobile Trends
When was Mobile Apps and Mobile Trends founded?
Mobile Apps and Mobile Trends was founded in 2007.
What has the press written about Mobile Apps and Mobile Trends?
Parsers VC has collected 22 articles mentioning Mobile Apps and Mobile Trends, among them “Stephanie Beer joins MMA Global as the new Country Director of MMA Germany” (Mar 16, 2022) and “Top Marketers from Unilever, OMR, Mastercard, Google, Meta, and More to Headline MMA IMPACT Germany Event” (Jan 20, 2022).
Is Mobile Apps and Mobile Trends still active?
Yes, Mobile Apps and Mobile Trends is active; its latest activity on Parsers VC dates from Sep 14, 2022.