| Date | Title | Description |
| 21.09.2021 | Bulgarian eCommerce startup Metrilo acquired by one of the world’s fastest-growing digital marketing platforms | Sofia, Bulgaria ~
Company:
Metrilo, the Bulgarian marketing and sales analytics SaaS platform for e-commerce businesses has been acquired by Sendinblue, a French all-in-one digital marketing suite, in an agreement of undisclosed amount. The... |
| 21.09.2021 | French startup SendinBlue acquires three e-commerce marketing companies for €40M; plans to expand its e-commerce offerings for SMBs | Paris-based SendinBlue, a developer of a cloud-based digital marketing platform, announced that it has acquired three e-commerce marketing companies for $47M (approx €40M). With these acquisitions, the company plans to expand its e-commerce... |
| 14.10.2020 | Какой должна быть карточка товара: 11 приёмов оформления | В интернет-магазине, в отличие от обычного, товар потрогать руками нельзя. Никто не расскажет обо всех его преимуществах и, когда нужно, не покажет похожую продукцию. Все эти задачи в онлайне выполняет карточка товара. От неё зависит обрати... |
| 14.04.2019 | The Bulgarian Tech & Digital Startup Ecosystem: Who is Who in 10 Words | In the past seven years, the Bulgarian IT ecosystem is thriving at a rapid pace. However, it still remains relatively unknown in the global technology scene.
Despite the fact that the country has not produced a unicorn yet, or is not at top... |
| 31.01.2019 | Raising Capital: What Direct-to-Consumer Brands Need to Show VCs | 1. Mission, vision and values
2. Competitive advantage/ differentiation
3. Metrics and Business performance reports
4. The benefits of first-party data
5. Plan for stickiness of product/ retention
6. Organic channels to scale, not just paid... |
| 18.09.2018 | The Trending Topics Guide to the 18 Bulgarian Startups to Watch | What is going to be Bulgaria’s next success story after Telerik or HelloHungry? What’s Bulgaria best at? Will Bulgaria ever give birth to a B2C product such as Skype or Spotify? The answer, of course, varies depending on who you might be as... |
| - | AI In Bulgaria: The Ultimate List Of Startups, Corporates & Communities | There’s a growing machine learning and artificial intelligence ecosystem in Bulgaria. There are around 50 companies working within the AI domain and two-thirds of them are startups, shows a recent report published by media company SeeNews a... |
| - | 5 Effective Strategies to Collect Quality Customer Feedback | Customer feedback is worth its weight in gold. A loyal customer has an average LTV (Lifetime Value) of over 10 times that of a dissatisfied one.
The value that a happy customer brings to you is multifold, since they conduct repeat sales as ... |
| - | Sendinblue acquires Chatra, Metrilo, and PushOwl for $47 million | Parisian digital marketing platform Sendinblue has announced the acquisitions of chatbot tool (not the town) Chatra, analytics offer Metrilo, and shopify’s top notification pusher PushOwl, for a grand total of $47 million. The trio of purch... |
