Massmart

Trusted

https://www.massmart.co.za/

Last activity: 23.10.2026

Active

Categories: BusinessE-commerceFoodTechHomeLocalProduct

Massmart, Africa’s second largest retail group, comprises four divisions operating in 423 stores, across 13 sub- Saharan countries. Through our widely–recognised, differentiated retail and wholesale formats, we have leading shares in the General Merchandise, Liquor, Home Improvement and wholesale Food markets. Our key foundations of high volume, low cost and operational excellence enable our price leadership.

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Followers

4.12K

Followers

124.88K

Website visits

39.3K /mo.

Mentions

Overview

Location

South Africa, Gauteng, Sandton

Employees

10001+

Phone

+254 777 440450

Founded date

1990

Mentions in press and media 24

Date	Title	Description
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Jun 4, 2026	Amazon Prime's South African Ascent Reshapes E-commerce Battleground	Amazon Prime has officially launched in South Africa. The new subscription, priced aggressively at R59/month, bundles unlimited free local delivery, extensive Prime Video content, and Luna cloud gaming. This strategic rollout, two years aft...
Jun 3, 2026	Amazon’s long game in South Africa	So, Amazon has finally launched Prime in South Africa. For R59/month, or R399/year, shoppers get free delivery, video and gaming. It’s aggressive pricing. But what stands out more is how long it took to get here. Amazon has been selling to ...
May 20, 2026	Haier Signs Four-Year Sponsorship with Al Ahly FC, Becoming the Club's Second Main Sponsor	Haier Extends "Play with the Number Ones" Sports Strategy to Africa, Driving High-Quality Development in Egypt and Across the Continent Through Innovation and Deep Local Engagement CAIRO, May 20, 2026 /PRNewswire/ -- Haier, the wo...
Feb 6, 2026	Makro bets on refurbished tech as consumers hunt value	Makro has launched a refurbished technology offering, branded Makro Restored, as retailers respond to rising consumer demand for cheaper alternatives to new devices. The range includes refurbished and pre-owned smartphones, tablets, laptops...
Oct 30, 2025	Walmart lands in Joburg	Clearwater Mall, in Johannesburg’s western suburbs, will be the location of Walmart’s first own-branded store in South Africa. It will be opened in the coming weeks. Walmart-owned Massmart, the parent of Makro and Builders, said the new sto...
Sep 14, 2025	Walmart may turn to tech to outsmart savvy South African rivals	US megaretailer Walmart’s move to introduce its own-branded stores in South Africa is going to be met with stiff competition from established retailers, but its advancements in retail technology – spanning its operations from in-store manag...
Sep 9, 2025	Walmart to open SA stores under its own brand, with gadgets and groceries side by side	US retail giant Walmart, which entered the South African market in 2010 through an investment in Massmart – it later bought out the group in its entirely – is launching its first own-branded stores in South Africa. The company said in a sta...
May 15, 2025	Company behind South African-built geyser claims up to 84% energy savings	It’s true that sky-high electricity bills are often the fault of something we hardly ever think about: the geyser in our ceilings. Tucked away in the roof, it usually only gets much attention when disaster strikes – a burst or an overflow. ...
Dec 1, 2024	Black Friday’s radical reinvention in South Africa	Black Friday is not dead in South Africa – far from it. But it is changing. The frenzy surrounding the US-born shopping discount day in South Africa dulled in the years following the Covid-19 pandemic, with an especially precipitous dip in ...
Sep 13, 2024	Amazon is in South Africa to stay, marketplace head says	US e-commerce giant Amazon.com is in South Africa for the long run, its regional marketplace head said on Thursday, after its first foray into sub-Saharan Africa four months ago. South Africa is usually seen as a good entry point for compan...
Mar 21, 2024	Easter egg prices sky rocket. Can you afford Easter?	A cost of living crisis and even climate change are being blamed for the huge rise in cost of Easter eggs. Image: @beacontreats/ X Retailers across South Africa have hiked the prices of Easter eggs significantly and some consumers are optin...
May 15, 2023	Do South African startups exit too early? Experts have their say TechCabal’s 2021 Year-End report Success!	Since 2015, more than one-third of acquisitions in the African tech space have involved South African companies. Does the hypothesis that some of the exit deals are premature legitimate? South Africa is and has, for a while now, been the un...
May 2, 2023	Massmart makes key hire in e-commerce push	Thembani Biyam Walmart-owned Massmart has appointed Thembani Biyam, a former management consultant, as vice president of group e-commerce for business-to-consumer platforms. Biyam’s experience in the e-commerce space includes serving as cou...
Aug 26, 2022	The land of mergers and acquisitions: how South Africa continues to strike gold with tech exits	2022 began with Volaris Group’s $88 million acquisition of software and IT firm Adapt IT in January. Other acquisitions have followed: Principa’s acquisition by Hyperclear, inq.’ acquisition of Syrex, Gumtree’s acquisition by Impresa Capita...
Jul 20, 2022	South Africa’s Makro launches online shopping app	South African retailer Makro, which is owned by Johannesburg Stock Exchange-listed Massmart, has announced the launch of an online shopping app as part of the parent company’s long-term digital and e-commerce transformation strategy. Accord...
Jul 7, 2022	Data suggests South African start-up exit size shrinking	There is no better way to measure the success of a technology start-up than by the size of an exit – the money buyers are willing to pay for it. For the lucky few, these can go into the billions of dollars. Yet, while a string of local tech...
Jun 22, 2022	OneCart ramps up expansion plans after Massmart acquisition	Lynton Peters, co-founder and CEO of OneCart. On-demand multi-retailer online marketplace OneCart has experienced exponential growth since it was acquired by retail RETAIL Customers get the service and satisfaction they deserve by being in ...
Nov 16, 2021	Massmart : 16 November 2021 Press Release	Notwithstanding a media briefing held by Saccawu, Massmart confirms that we have not yet received notification of strike action by the Union as required by the Labour Relations act. We are however aware that Saccawu leadership is cajoling i...
Oct 22, 2020	Walmart sends exec from US to boost Makro, Game online selling	Massmart – owner of Makro, Game and Builders Warehouse – has just announced its third high-profile Walmart appointee. Sylvester John will head up the company’s ecommerce. While its stores have seen massive growth in online sales during lock...
Sep 2, 2020	The American CEO of Makro, Game's owner just used his own money to buy R8m in shares in the company	Massmart CEO Mitch Slape The American CEO of Massmart just bought almost R8.2 million in shares in the company. A spokesperson said that the transaction is an expression of Slape's confidence in Massmart. The company suffered a loss of more...
Aug 31, 2020	Today in business: Ramaphosa hits back against 'choreographed campaign', rand slumps after monster rally	Monday August 31Ramaphosa hits back against 'choreographed campaign' In a briefing to the media following the ANC's NEC meeting, president Cyril Ramaphosa said that there was a "choreographed campaign" against him, amid attempts t...
Aug 30, 2020	Walmart loaned Makro, Game owner R4 billion during lockdown – report	Massmart CEO Mitch Slape Walmart gave Massmart a loan of R4 billion at the height of the lockdown in South Africa, the local company's CEO confirmed in an interview. The owner of Makro and Game suffered a R1 billion loss over the past six m...
Aug 10, 2012	The 5 Largest Retailers In South Africa	The 5 Largest Retailers in South Africa South Africa is increasingly appearing on the radar screen of western retailers looking for the next growth opportunity in emerging markets as consumer spending remains subdued at home. Consultants De...

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FAQ about Massmart

When was Massmart founded?

Massmart was founded in 1990.

What has the press written about Massmart?

Parsers VC has collected 24 articles mentioning Massmart, among them “Amazon Prime's South African Ascent Reshapes E-commerce Battleground” (Jun 4, 2026) and “Amazon’s long game in South Africa” (Jun 3, 2026).

Is Massmart still active?

Yes, Massmart is active; its latest activity on Parsers VC dates from Oct 23, 2026.